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Refractive Surgery Counselor

Heaton Eye Associates
Tyler, TX Full Time
POSTED ON 4/21/2026 CLOSED ON 5/11/2026

What are the responsibilities and job description for the Refractive Surgery Counselor position at Heaton Eye Associates?

Job Summary

The Refractive Surgery Counselor will guide patients through every step of the refractive surgery process, from initial consultation to post-operative care. Responsibilities include providing detailed information about surgical options, scheduling procedures, verifying insurance benefits, and setting clear expectations for patients. Exceptional communication and organizational skills are essential, as well as a commitment to delivering excellent customer service and maintaining high surgical conversion rates. Key responsibilities include cultivating strong relationships, effectively communicating service offerings, and driving the growth of refractive surgery services through strategic promotion and patient engagement.

About The Practice

The physicians of Heaton Eye Associates have been serving East Texas’ vision needs for over 40 years. We offer state-of-the-art technology with special services ranging from primary eye care to world-class laser surgery. Our physicians were the first to offer LASIK laser vision correction in East Texas and have performed tens of thousands of procedures since its inception. Heaton Eye offers a wide range of premium lenses including Symfony Extended Depth of Focus lenses, PanOptix® lenses, and Vivity® lenses to offer freedom from glasses and contacts after cataract surgery. Our surgeons were the first in East Texas to offer the RxSight Light Adjustable Lens, the only lens implant that allows patients to preview and adjust their vision after cataract surgery. We are the first and only practice in the area offering EVO ICL, another exciting option offering patients freedom from contacts and glasses. Additionally, we have the only fellowship-trained Pediatric Specialist as well as the only Oculoplastic Surgeon offering cosmetic, medical, and reconstructive surgery as well as state-of-the-art aesthetic services in the area. The extensive care and energy Heaton Eye Associates puts into maintaining our leadership position on information and technology in the rapidly evolving science of ophthalmology reflects our commitment to our patients.

About The Area

Our East Texas locations in Tyler, Longview and Athens offer year-round activities the entire family can enjoy. In Longview, you can experience Texas' rich history and culture. Tyler is surrounded by 25 prime sporting lakes, offering wonderful opportunities for fishing and boating. In the spring, Tyler residents enjoy the colorful spring flowers. Athens, whose tagline is Hamburgers-Heritage-Texas, has the charm of a small, southern town while still retaining many qualities of a larger city and is home to the East Texas Arboretum and Botanical Society.

Certifications/Licensures

Preferred COA and/or Associate's Degree

Experience

Minimum of two years' experience in sales

Minimum 2 years' experience in refractive surgery or as a technician

Education

High school diploma

Job Duties

Preferred Associates Degree in related field

  • Patient Counseling and education of refractive procedures as well as pre-testing procedures
  • Patient scheduling and follow-up, phone and face-to-face
  • Following up and managing all web and phone leads and inquiries
  • Insurance Verification
  • Assisting in the coordination of OD outreach and events
  • Customer Service and Public Relations in coordination with Marketing
  • Database and Co-Management Documentation/Coordination
  • Work in LASIK suite on surgery days as needed
  • Assisting in the management of HEA's social media profiles, campaigns, and promotions
  • All other duties as assigned
  • Occasional Weekend shifts

Qualifications And Skills

  • Data based management
  • Word processing
  • Medical Management Software
  • Preferred Excel spreadsheet
  • Preferred NextGen EPM/HER
  • Knowledge of equipment necessary to perform vision screenings
  • Excellent verbal and written communication skills
  • Organizational skills

Benefits

  • Affordable Health and Dental
  • Vision Care
  • Life insurance
  • PTO
  • 401K

Salary.com Estimation for Refractive Surgery Counselor in Tyler, TX
$341,792 to $507,543
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