What are the responsibilities and job description for the ASSOCIATE GENERAL MANAGER position at HCL Technologies?
As a Channel Manager, you will be responsible for building and accelerating revenue through our partner ecosystem with a focus on cybersecurity, AI, and automation products. This is a high-impact, partner-facing role that requires a strategic mindset, strong sales DNA, and deep relationships with key players across the channel landscape.You will own partner engagement end-to-end from recruitment and enablement to joint selling and pipeline acceleration with both tier-one resellers and regional players.Key ResponsibilitiesChannel Sales Leadership: Drive revenue growth across assigned partners by building joint business plans, managing pipeline, and aligning with sales leadership on forecasted contributions.Partner Relationships: Leverage your existing relationships with large national resellers (CDW, SHI, Insight, Softchoice, WWT, etc.) to expand our footprint and identify new growth opportunities.Regional Engagement: Build and manage relationships with regional VARs, MSSPs, and solution providers, ensuring broad market coverage and agility.Partner Enablement: Lead enablement initiatives focused on our cybersecurity, automation, and AI product lines ensuring partners can confidently position, demo, and sell on their own.Joint Go-to-Market: Collaborate with partners on solution packaging, campaign execution, and co-selling strategies that align with customer needs and HCL Software's offerings.Onboarding & Activation: Streamline partner onboarding processes and drive time-to-revenue through structured training, tools access, and early deal support.Strategic Events: Lead participation in partner summits, QBRs, SKOs, and industry events to build mindshare and communicate our roadmap and value proposition.Market Feedback: Be the voice of the partner internally capturing and sharing insights on market dynamics, pricing competitiveness, product fit, and customer needs.What We re Looking For8 years of experience in channel sales or paDetail JD Role OverviewAs a Channel Manager, you will be responsible for building and accelerating revenue through our partner ecosystem with a focus on cybersecurity, AI, and automation products. This is a high-impact, partner-facing role that requires a strategic mindset, strong sales DNA, and deep relationships with key players across the channel landscape.You will own partner engagement end-to-end from recruitment and enablement to joint selling and pipeline acceleration with both tier-one resellers and regional players.Key ResponsibilitiesChannel Sales Leadership: Drive revenue growth across assigned partners by building joint business plans, managing pipeline, and aligning with sales leadership on forecasted contributions.Partner Relationships: Leverage your existing relationships with large national resellers (CDW, SHI, Insight, Softchoice, WWT, etc.) to expand our footprint and identify new growth opportunities.Regional Engagement: Build and manage relationships with regional VARs, MSSPs, and solution providers, ensuring broad market coverage and agility.Partner Enablement: Lead enablement initiatives focused on our cybersecurity, automation, and AI product lines ensuring partners can confidently position, demo, and sell on their own.Joint Go-to-Market: Collaborate with partners on solution packaging, campaign execution, and co-selling strategies that align with customer needs and HCL Software's offerings.Onboarding & Activation: Streamline partner onboarding processes and drive time-to-revenue through structured training, tools access, and early deal support.Strategic Events: Lead participation in partner summits, QBRs, SKOs, and industry events to build mindshare and communicate our roadmap and value proposition.Market Feedback: Be the voice of the pa