What are the responsibilities and job description for the Senior Associate, Market Research & Analysis position at Hays?
Senior Associate, Market Research & Analysis (Contract | Hybrid)
Details
Contract: December 2026 – May 2027
Schedule: Hybrid (3 days onsite)
Location: Richmond, Virginia
About the Company
Our client is a leading financial services organization seeking a Senior Associate, Market Research & Analysis to support strategic research initiatives. The organization leverages market intelligence, economic trends, and customer insights to inform business strategy, product development, and thought leadership across the enterprise.
The Opportunity
We are seeking a highly analytical and intellectually curious Senior Associate, Market Research & Analysis to join the team on a contract basis. This role is ideal for a professional who can analyze complex quantitative data, identify meaningful insights, and transform findings into compelling stories for executives, clients, media, and the public.
This is a highly visible opportunity that will involve working across multiple business units while influencing strategic decision-making through market research, economic analysis, and customer insight reporting.
Key Responsibilities
- Analyze quantitative market, customer, economic, and industry data to identify trends and opportunities
- Monitor market conditions, competitor activity, and consumer behaviour to support business strategy and product initiatives
- Research competitor marketing strategies, pricing models, sales approaches, and operational practices
- Collect, analyze, and interpret secondary research from government, industry, and economic sources
- Develop reports, presentations, and externally facing research publications for clients, leadership teams, media, and public audiences
- Translate complex data into clear, compelling narratives tailored to non-technical stakeholders
- Conduct customer and consumer research to understand brand perceptions, purchasing behavior, and market trends
- Identify insights related to customer segmentation, price sensitivity, brand loyalty, and buying behavior
- Combine information from multiple sources to create cohesive and actionable business recommendations
- Collaborate with stakeholders across the organization to support strategic initiatives and research projects
- Present findings and insights to senior leaders and business partners
- Perform additional duties and research activities as required
What You Bring
- Strong quantitative research, analytical, and problem-solving skills
- Exceptional writing, communication, and data storytelling abilities
- Ability to simplify complex information for executive, client, and public audiences
- Experience gathering and analyzing market, economic, consumer, or industry data
- Strong experience synthesizing information from multiple sources into actionable insights
- Self-starter with the ability to work independently and manage competing priorities
- Strong stakeholder management skills and experience working with senior leaders
- Experience with Microsoft Excel and quantitative analysis tools
- Experience with SPSS, market research platforms, or statistical analysis tools is considered an asset
- Background in banking, financial services, economics, consumer insights, behavioral economics, market research, sociology, psychology, or a related field is preferred
- Bachelor's degree in Economics, Psychology, Sociology, Business, Market Research, or a related discipline preferred
- Experience producing thought leadership, industry research, or externally facing publications is considered a strong asset
What You Need to Do Now
If you meet the requirements and are interested in this opportunity, please apply directly.
Thank you for your interest. Only candidates selected for an interview will be contacted.
This posting represents an existing vacancy within the organization.
AI tools may be used as part of the screening process.