Marketing and Media Coordinator

Harrison Gray Search has partnered with a respected U.S. equipment manufacturer to find top talent for a vital new marketing role. Our client offers competitive compensation, benefits, the opportunity to directly impact their growth, and long-term advancement opportunities.

Position Summary

The Marketing & Media Coordinator will support the company's overall marketing strategy and digital communications across multiple platforms. This is a full-time, fully on-site position requiring a creative, detail-oriented professional who can balance strategic planning with hands-on execution. The successful candidate will be able to take our clients' marketing efforts to the next level and handle tasks independently.

Employment Type: Full-time.

Operating Hours: The full-time hours are 7:30 AM to 4:00 PM, with a half-hour lunch break taken between 11:30 AM and 1:00 PM

Application Requirement: Interested candidates should be prepared to submit a portfolio or examples of their work.

Key Responsibilities:

Digital Media Management and Content Creation:

• Maintain and update company social media channels, including regular updates to platforms like Facebook and LinkedIn, to promote brand awareness, new products, and company milestones.
• Design and write engaging content for brochures, sales literature, email campaigns, advertisements, and the company website.
• Ensure consistency in tone, visuals, and messaging across all marketing channels and materials (Brand Communication).
• Assist with product photo and video shoots for marketing and training purposes.
• Support press releases, newsletters, and communication initiatives promoting company achievements, product launches, and events (Public Relations).

Trade Show and Event Coordination:

• Plan, organize, and manage participation in industry trade shows and events, including booth logistics, promotional materials, and post-show follow-up.

Sales Support:

• Develop and distribute marketing materials and campaigns designed to support distributors’ marketing efforts, ensuring alignment with brand standards and product messaging.
• Collaborate closely with sales, product, and dealer relations teams to align marketing efforts with sales objectives and customer needs.

Performance Tracking:

• Monitor campaign analytics, social engagement, and lead generation metrics, preparing regular performance reports.

Qualifications

• Bachelor’s degree in Marketing, Communications, Graphic Design, or related field (or equivalent experience).
• 1-3 years of experience in marketing coordination or media management, preferably within manufacturing, industrial, or B2B industries.
• Strong writing, editing, and communication skills.
• Proficiency in Adobe Creative Suite, Canva, or equivalent design tools.
• Experience managing company pages and content on social media platforms.
• Familiarity with CRM systems, website CMS platforms (WordPress preferred), and email marketing software.
• Excellent organizational skills with the ability to handle multiple projects and deadlines.
• The ideal candidate should be a self-starter who can "take off" with tasks without constant handholding.
• Preferred Skills include: Knowledge of SEO, Google Analytics, paid advertising campaigns, and basic photography/video editing skills.

Benefits: Health, dental, and vision insurance are included in the benefits package.