What are the responsibilities and job description for the Performance Motion Designer position at Hard Rock Digital?
What are we building?
Hard Rock Digital is a team focused on becoming the best online sportsbook, casino, and social casino company in the world. We’re building a team passionate about learning, operating, and creating innovative products and technologies for millions of consumers. We care about customer interaction, experience, behavior, and insight and strive to ensure we always act authentically.
Rooted in the kindred spirits of Hard Rock and the Seminole Tribe of Florida, Hard Rock Digital taps into a brand known worldwide as a leader in gaming, entertainment, and hospitality. We’re bringing that legacy into the digital space—ready to join us?
What’s the position?
We’re looking for a Performance Marketing Motion Designer who thrives at the intersection of creativity and conversion. This role sits within our Performance Marketing creative team and is focused on driving measurable results through high-impact, short-form motion creative.
You won’t just be making things move - you’ll be making them perform. From scroll-stopping hooks to performance-optimized ad variations, you’ll create motion content designed to capture attention, communicate value quickly, and drive installs and conversions. If you love rapid iteration, creative testing, and building ads that win in competitive feeds, this role is for you.
What You’ll Do
- Create motion graphics and kinetic typography optimized for paid social and digital ad platforms.
- Produce short-form, performance-driven video ads designed to drive installs, registrations, and revenue.
- Animate in-app UI screens and product flows to showcase features and value propositions clearly and convincingly.
- Add captions, music, hooks, and platform-native elements to maximize engagement and retention.
- Develop multiple creative variations to support rapid A/B testing and iterative performance improvements.
- Partner with Creative, Marketing, and Acquisition teams to translate performance insights into new creative concepts.
- Optimize assets across multiple formats and placements (9:16, 16:9, 4:5, 1:1) to ensure platform-native execution.
- Stay on top of performance marketing trends, emerging ad formats, and competitor creative to continuously elevate output.
- Manage multiple fast-turn projects while maintaining high creative standards and meeting tight deadlines.
What We’re Looking For:
- 3-5 years of professional experience in Motion Design, Performance Creative, or Growth Marketing environments.
- Proficiency with AI-powered creative tools, including video and image generation platforms (e.g., Runway, Pika, Sora, Midjourney) as well as AI-enhanced editing and post-production tools (e.g., Adobe Firefly, Topaz Video AI)
- Strong portfolio showcasing short-form, direct-response creative with clear performance intent.
- Proficiency in Adobe Premiere Pro and After Effects.
- Experience in performance or growth marketing (preferred).
- Experience in app marketing and user acquisition creative (preferred).
- Deep understanding of what makes short-form ads convert - strong hooks, pacing, captions, CTAs, and platform-native storytelling.
- Comfortable designing across multiple aspect ratios and placements (9:16, 16:9, 4:5, 1:1).
- Ability to iterate quickly based on performance data and feedback.
- Strong attention to detail while working at speed in a high-volume creative testing environment.
What we offer
We offer our employees more than just competitive compensation and benefits. Our team benefits include, but are not limited to:
- Flexible vacation allowance.
- Remote or Hybrid Flexibility: Enjoy the flexibility of remote work, with opportunities for in-person collaboration at our Austin headquarters at least twice a year, or a hybrid arrangement.
- Innovative Environment: Join a team that thrives on pushing boundaries
- Growth Opportunities: As we scale, your role will evolve, providing you with unlimited opportunities for personal and professional growth.
- Diverse and Inclusive: Join a team that values diversity, inclusivity, and embraces varied perspectives.
Roster of Uniques
We care deeply about every interaction our customers have with us, and trust and empower our staff to own and drive their experience. Our vision for our business and customers is built on fostering a diverse and inclusive work environment where, regardless of background or beliefs, you feel able to be authentic and bring all your talent into play. We want to celebrate you being you (we are an equal opportunity employer).