SEO Specialist

We’re looking for an SEO Specialist to plan, execute, and optimize organic search strategies for a mix of small business and enterprise-level clients. You’ll work closely with account managers, content strategists, developers, and paid media teams to drive measurable growth through SEO.

This role requires someone who understands technical SEO, on-page optimization, content strategy, and performance analysis, and can adapt those skills across different industries, budgets, and levels of complexity.

Key Responsibilities

Strategy & Execution

• Develop and execute SEO strategies tailored to client goals, size, and market competitiveness
• Perform keyword research for local, national, and enterprise-scale websites
• Optimize on-page elements (titles, meta descriptions, headers, internal linking, schema)
• Support content strategy with SEO-driven briefs and optimization recommendations
• Identify and prioritize SEO opportunities based on impact and effort

Technical SEO

• Conduct technical SEO audits (crawlability, indexation, site structure, page speed, Core Web Vitals)
• Collaborate with developers to resolve technical issues and implement SEO best practices
• Manage migrations, redirects, and URL structure changes when needed
• Monitor and troubleshoot indexing and ranking issues

Analytics & Reporting

• Track performance using tools like Google Analytics, Google Search Console, and rank tracking platforms
• Analyze traffic, rankings, conversions, and engagement metrics
• Create clear, client-friendly reports that explain performance and next steps
• Communicate insights and recommendations to internal teams and clients

Collaboration & Client Support

• Work with account managers to align SEO strategy with broader marketing goals
• Support paid media, CRO, and content teams with SEO insights
• Participate in client calls when needed to explain strategy, results, and recommendations
• Adapt communication style for both small business owners and enterprise stakeholders

Required Skills & Experience

• 2 years of hands-on SEO experience (agency experience preferred)
• Strong understanding of on-page, technical, and content-driven SEO
• Experience working with both small business and larger, more complex websites
• Familiarity with tools such as:
• Google Analytics (GA4)
• Google Search Console
• Ahrefs, SEMrush, or similar
• Screaming Frog or other crawling tools
• Ability to prioritize tasks across multiple clients and deadlines
• Strong analytical thinking and problem-solving skills
• Clear written and verbal communication

Nice-to-Have

• Understanding of local SEO and multi-location businesses
• Experience collaborating with developers and understanding basic HTML/CSS
• CRO or paid search knowledge
• Experience creating SEO processes or documentation

What Success Looks Like

• Improved organic rankings, traffic, and conversions across client accounts
• SEO strategies that align with client business goals, not just rankings
• Clear, actionable recommendations clients understand and trust
• Strong collaboration with internal teams
• Consistent execution and proactive problem-solving

Job Type: Full-time

Pay: $45,000.00 - $53,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off

Experience:

• Keyword research: 1 year (Preferred)

Work Location: In person

Salary : $45,000 - $53,000