Demo

Sales Coordinator

Hakes Brothers LCNM, LLC
Las Cruces, NM Full Time
POSTED ON 6/5/2026
AVAILABLE BEFORE 8/4/2026
Position Summary:

The Sales Coordinator plays a critical role in supporting the Sales team within a dynamic new home building environment. This position is responsible for ensuring the accuracy, timeliness, and organization of sales operations, marketing coordination, and reporting processes. The ideal candidate is detail-oriented, highly organized, and capable of managing multiple priorities in a fast-paced setting.

Key Responsibilities:
  • Maintain and organize contract related documents and templates for all communities
  • Assist with HOA document management (in coordination with Land team)
  • Maintain and update pricing trackers (spec pricing, lot premiums, releases)
  • Assist in resetting terminated contracts (documentation tracking)
  • Coordinate and track spec home cleanings and readiness for marketing/photos
  • Maintain digital maps for sales, operations, and starts teams
  • Track daily sales traffic and prospect data to ensure up-to-date reporting
  • Generate and compile top prospect and performance reports for the Director/VP of Sales & Marketing, as needed
  • Utilize HubSpot (CRM) reporting system, reviewing for inconsistencies and communicating with Sales leadership where opportunities may exist
  • Support the preparation of new community strategy memos and new community summit presentations, including data collection and presentation materials
  • Maintain, update, and submit new listings for inclusion in MLS
  • Ensure MLS listings are accurate and current within 24 hours of updates
  • Update pricing on website community pages and monitor and update website inventory to reflect current availability and product offerings
  • Track and organize CMA submissions and documentation
  • Assist in coordinating sales meetings, marketing/community events, and training sessions for New Home Advisors
  • Provide general administrative and operational support to the sales and marketing team as needed
  • Collaborate with Area Sales Manager and Marketing Manager on signage needs
  • Coordinate installation timelines with signage installers for large-format signage
  • Procure, distribute and maintain signage permits (where applicable)
  • Maintain inventory of all temporary signage (T-stakes, A-frames, inserts, etc.)
  • Conduct periodic signage audits to ensure proper placement and brand consistency
  • Coordinate, upload, maintain, and audit photos for completed homes on website and MLS
  • Upload and organize marketing assets, such as photos, videos, renderings, and brochures
  • Assist with email campaigns (lists, scheduling, QA) and landing page setup
  • Maintain sales office collateral (digital physical)
  • Coordinate logistics for grand openings and realtor events
  • Assist in the development and maintenance of marketing calendars, ensuring alignment with community launches and campaigns
Qualifications:
  • Required: High School diploma or GED
  • Preferred: Bachelor's Degree in Marketing, Business, or related field
  • Required: At least two years' relevant experience
  • Proficiency with CRM systems and Microsoft Office Suite (Excel, Word, PowerPoint)
  • Strong organizational skills with exceptional attention to detail
  • Ability to manage multiple tasks and meet deadlines in a fast-paced environment
  • Excellent written and verbal communication skills
  • Familiarity with MLS systems and real estate processes is preferred

Incentives & Benefits

  • Discretionary bonus
  • Paid vacation
  • 401k with match & profit sharing
  • Benefits (medical, dental, vision, life insurance)
  • Employee discount on a Hakes Brothers home

Salary.com Estimation for Sales Coordinator in Las Cruces, NM
$51,643 to $68,183
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