What are the responsibilities and job description for the New Home Advisor position at Hakes Brothers LCNM, LLC?
New Home Advisor Expectations and Commitments: to consistently achieve individual monthly sales goals and Avid survey results, while delivering outstanding customer service throughout the entire customer journey. The NHA is responsible for ‘A ’ community and model presentation, prospect and backlog management, monthly CMAs, and daily use of HubSpot to ensure data integrity.
Hakes Brothers builds luxury homes with high-end finishes at competitive prices, which helps us stand out among our homebuilding peers. We are seeking a seasoned new home sales professional who understands how to sell high-end value versus selling discounts and incentives. The candidate must be skilled at selling “to-be-builts” and not just late-stage specs.
You must have an ownership mentality and be creative with sales solutions, while keeping up with the competition and their offerings.
Duties:
- Ensuring that every Hakes Brothers home buyer has an excellent experience purchasing a new home.
- Using honesty and integrity in all representations and negotiations, while abiding by the parameters approved by Hakes Brothers.
- Generating and fostering leads and prospects with realtors, customer referrals, and potential buyers.
- Proactively following up on leads.
- Representing Hakes Brothers at a model home and any sponsored or hosted events.
- Becoming proficient in sales strategies, including prospecting, product knowledge, competitor knowledge, and sales techniques.
- Maintaining promotional signage in and around your assigned community.
- Conducting presentations to model home visitors and demonstrating the amenities of the community.
- Promoting Hakes Brothers by listing inventory homes on the MLS, sending e-mail blasts, distributing flyers around your community, and hosting model home grand openings and community/sponsored events.
- Conducting monthly or quarterly competitor market analysis (as applicable).
- Utilizing the CRM to the fullest ability to prospect and manage buyer leads.
- Model home/spec maintenance.
- Attending sales meetings and quarterly luncheons.
- Building relationships with realtors daily to promote Hakes Brothers, and making weekly visits to realty offices for presentations.
- Preparing required paperwork for each home sale and for prospective purchasers.
- Communicating with the buyer regarding construction start and completion dates, and remaining actively involved in the sales process through closing.
- Contributing to a positive, cooperative, team-oriented sales environment.
- Always looking, dressing, and speaking professionally.
- Other duties as assigned.
Education
Required: High School diploma or GED
Experience / Qualifications
Required: At least two years' relevant experience in sales (preferably commission-based)
Preferred: At least two years' new home sales experience
Skills / Abilities
- Self-starter
- Has a demonstrated ability with various sales and closing techniques to advance a sale
- Enthusiastic and team-oriented attitude
- Thorough and technical understanding of products to be sold
- Excellent interpersonal and customer service skills
- Excellent sales and negotiation skills
- Excellent organizational skills and attention to detail (e.g., mistakes in contract writing are few and far between)
- Strong analytical and problem-solving skills
- Proven ability to build and maintain relationships with clients
- Ability to function well in a high-paced and, at times, stressful environment
- Has excellent proficiency with both the contract and the product
Physical Requirements
- Prolonged periods sitting at a desk and working on a computer
- Routine installation of community signage
- Must be able to lift up to 15 pounds, occasionally