Founding Growth Lead

This is a full-time role as Founding Growth Lead, located onsite in New York, NY.

We’re looking for a relentlessly analytical, experiment-driven marketer to own and scale Hadrius’s growth engine. You’ll be responsible for turning attention into pipeline and pipeline into ARR: across paid, organic, lifecycle, and product-led surfaces.

This is not a brand-only role. It’s a revenue role. You’ll design and run massively parallel experiments, run funnels, and build repeatable systems that drive measurable growth. You’ll partner tightly with Sales, RevOps, and Product to ensure every dollar and every campaign compounds.

You will work directly with the founding team to design and build the future of the financial system. We pride ourselves on having a culture that rewards impact and success generously. We’re focused first and foremost on empowering each other to do our best work, today and into the future. You'll be on a team that works incredibly hard and seeks other exceptional people excited to do the same.

Responsibilities

First week:

• Deeply understand Hadrius’s ICPs, buyer journeys, and current funnel performance
• Audit all acquisition channels: paid, organic, outbound support, website, and lifecycle
• Review attribution models, conversion metrics, and existing dashboards
• Identify the top 3 growth bottlenecks and opportunities
• Ship your first quick-win experiment
  
  

First Month

• Own marketing-sourced pipeline targets and report against them weekly
• Launch and iterate on high-intent acquisition channels (paid search, LinkedIn, retargeting, etc.)
• Redesign key funnel surfaces: homepage, landing pages, demo flows, email nurture
• Partner with Sales and RevOps to improve MQL→SQL conversion and speed-to-lead
• Establish a clear growth experimentation cadence (hypothesis → test → learn → scale)
• Drive $1M in qualified pipeline through growth channels
  
  

First 3 Months & Beyond

• Build a predictable, scalable growth engine that delivers $10M in pipeline per month
• Own CAC efficiency, channel ROI, and attribution accuracy
• Scale what works and ruthlessly cut what doesn’t
• Partner with Product on product-led growth and activation loops
• Hire and manage growth marketers, agencies, or contractors as needed
• Turn growth into a durable competitive advantage for Hadrius
  
  

About You

• Metrics-obsessed: You live in dashboards and care deeply about conversion, CAC, and payback
• Experimenter: You move fast, test constantly, and compound learnings
• Revenue-oriented: You think in pipeline and ARR, not impressions
• Builder: You enjoy creating systems that scale, not one-off campaigns
• Cross-functional: You work seamlessly with Sales, Product, and RevOps
• All-in: You want to build something meaningful and intense
• Mission-driven: You believe better compliance tech makes the financial system stronger
  
  

Qualifications

• 3 years in growth marketing, demand gen, or performance marketing at a B2B SaaS company
• Proven track record of driving measurable pipeline and revenue impact
• Deep experience with paid acquisition, lifecycle marketing, and funnel optimization
• Strong analytical skills; comfortable with attribution, cohorts, and experimentation
• Experience working closely with sales-led growth motions
• Startup or high-growth environment experience strongly preferred
• Fintech, regtech, or enterprise SaaS experience a plus
  
  

Benefits

• 401k (100% match up to 6%)
• Destination Airbnb company work retreats 2–4 times a year
• Healthcare, dental, vision, etc.