Demo

Group Media Director

H/L Agency
Oakland, CA Full Time
POSTED ON 11/25/2025 CLOSED ON 12/24/2025

What are the responsibilities and job description for the Group Media Director position at H/L Agency?

H/L is looking for a Group Media Director who will work in a collaborative environment developing omnichannel media plans for clients as well as new business prospects. In addition to having demonstrated experience in linear and digital channels, strong analytical skills are required, as are insightful media rationales and cutting-edge media solutions. The Group Media Director will work with Media, Account Service, Insights/Research, Creative, Digital, and other departments to serve our clients. This position reports to the VP/Media Director.

What you’ll do:


  • Lead the strategic and innovative thinking with the media planning team and clients
  • Ensure media plans are strategic, innovative, and solid
  • Supervise the execution of media plans, including preparation of media budgets, schedules of insertions, contracts, and supporting materials
  • Prepare and present media plans, as needed, including objectives, strategy, rationale, and measurement frameworks
  • Consult with clients and internal teams on analytics, audience targeting, media mix modeling, segmentation, and frequent reporting
  • Collaborate with and lead media team members, as well as cross-agency departments
  • Expert understanding of clients’ business and marketing goals
  • Communicate daily with several clients across multiple lines of business
  • Evaluate, update, and ensure best practices are surpassed
  • Establish the systems and procedures needed for the team to produce timely, accurate, and innovative work
  • Lead by monitoring and managing workflow, identifying and addressing issues, and setting priorities
  • Learn to, or utilize Asana for project management
  • Lead client meetings and new business pitches
  • Provide thought leadership on media industry updates both internally and to clients
  • Positively represent the agency at industry events and conferences, and share out relevant information/knowledge/insights/updates with the agency in a timely manner
  • Seek out and participate in new business and awards opportunities
  • Train and supervise planners in all media—streaming video and audio, social, programmatic, TV, Radio, outdoor, etc.
  • Stimulate the team’s productivity and growth by assigning work that aligns with each member’s skills and strengths motivates their interests, and challenges their minds
  • Work with channel leads from Paid Social, Paid Search, and Programmatic
  • Understand the concept and application of leveraging a technology stack
  • Ensure projects are produced completely, correctly, and efficiently
  • Prepare and execute all special assignments requested by management


About you:


  • You have a bachelor’s degree (required)
  • You have a required minimum of over ten years of related experience in media planning and buying
  • You have work experience in all media types
  • You have solid writing and presentation skills
  • You have working knowledge of standard media resources and tools
  • You have an entrepreneurial spirit
  • You are highly attentive to detail and organization
  • You are able to work well under pressure and with strict deadlines in a fast-paced environment
  • You have proven problem-solving skills and impeccable multitasking abilities
  • You are able to collaborate and build strong relationships with staff, clients, and vendors
  • You have sound mathematical and analytical abilities
  • You lead with respect, motivation, and empathy


Due to the high volume of applications we receive, we are unable to provide an individual response to every candidate.


For SF Bay Area/CA-based: H/L offers a projected compensation range for a position

as an estimate of what the company believes is a reasonable pay scale. The salary

range for this position is expected to be between $110,000 and $145,000 per year. The

actual offer to a successful candidate will depend on various factors, including the job’s

scope and responsibilities, the candidate’s qualifications, budget availability, internal

pay equity, geographic location, and external market pay rates for similar positions.

These factors will determine the final compensation, which may vary within the stated

range.


H/L is a full-service, integrated agency made up of diverse, collaborative, and multitalented individuals with experience in all areas of marketing communications. H/L is based in Oakland’s Jack London Square, with offices in St. Louis, Phoenix, Atlanta, and Miami.


To learn more about us, visit www.hl.agency.

Salary : $110,000 - $145,000

Contract Performance Marketing Expert Media Buyer (SEM)
Ask Media Group -
Oakland, CA
Director of National Media Relations
Kaiser Permanente -
Oakland, CA
Director
Cloud Software Group -
San Ramon, CA

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Group Media Director?

Sign up to receive alerts about other jobs on the Group Media Director career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$190,662 - $262,048
Income Estimation: 
$317,101 - $423,380
Income Estimation: 
$158,405 - $214,303
Income Estimation: 
$205,357 - $260,227
Income Estimation: 
$190,662 - $262,048
This job has expired.
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Not the job you're looking for? Here are some other Group Media Director jobs in the Oakland, CA area that may be a better fit.

  • H/L Oakland, CA
  • H/L is looking for a Group Media Director who will work in a collaborative environment developing omni-channel media plans for clients as well as new busin... more
  • 2 Months Ago

  • NRG Consulting Group Berkeley, CA
  • AT-A-GLANCEInequality Media with Robert Reich seeks a full-time Managing Director to support the Executive Director and be responsible for the day-to-day m... more
  • 2 Months Ago

AI Assistant is available now!

Feel free to start your new journey!