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Senior Public Relations Specialist

Gwinnett County
Gwinnett County, GA Full Time
POSTED ON 6/10/2024 CLOSED ON 8/29/2024

What are the responsibilities and job description for the Senior Public Relations Specialist position at Gwinnett County?

 



Job Description
This Senior PR Specialist will support the Police Department's communication needs by collaborating with a team of graphic and web designers, video producers, and other public relations professionals to ensure understanding and execution. This position will also provide guidance and expert advice to managers within Communications, clients within the Police Department, and peers on public relations strategy, including campaigns and special events.
 
 Essential Duties
  • Developing strategies for communicating important messages from Gwinnett Police to residents, businesses, and other stakeholders 
  • Researching, writing, and preparing content for social media pages, websites, presentations, marketing materials, speeches, newsletters, video scripts, and correspondence
  • Reviewing work for errors before printing or publishing
  • Accepting and providing constructive criticism and resolving conflicts
  • Conceptualizing and collaborating on the creation of print and electronic materials (newsletters, flyers, brochures, and graphics)
  • Managing and maintaining branding and style standards (content, font, image, and logo usage)
  • Coordinating special projects and special events
  • Assisting with media relations, including developing news releases, facilitating information requests, and conducting on-camera interviews
  • Keeping current on new communications tools and tactics, and seeking new opportunities to reach target audiences
 Public Speaking Duties
  • Leading meetings with client departments
  • Explaining job duties to youth and adults during outreach programs
 Grade
The grade for this position is 101. Salary will be dependent on education and experience.
 
Effective 4/11/2023, this position is eligible for the Employee Referral Program.
 
Minimum Qualifications
  • Bachelor's degree in public relations, marketing, communications, journalism, or a related field 
  • Four years of experience developing and publicizing community programs
    • An equivalent combination of education and experience sufficient to successfully perform the essential duties of the job such as those listed above will also be considered.
  • Valid driver's license
Preferred Qualifications
  • Experience 
    • Developing scripts for video
    • Photography and photo editing software
    • Developing content (digital media, email newsletters, social media)
    • Measuring digital media tools for effectiveness 
    • Public relations agency
    • Working with a public safety department/office
  • Ability to read, write, and speak Spanish, Vietnamese, Korean, or another language proficiently
  • Traits for success
    • Creative communicator with impeccable interpersonal and customer service skills
    • Flexible, open-minded, and willing to adapt to changing/competing priorities
    • Able to manage multiple demands
    • Skilled in time management
    • Drive to seek new ways to grow personally and professionally
Writing Sample Requirements
To be considered for this position you must attach or link your three best original writing samples that demonstrate public relations writing including but not limited to
  • news releases
  • feature stories
  • newsletter articles
  • blog posts
 
For information related to position-specific essential duties, knowledge and skills, and physical requirements, please click here.
 
 
Note: The class specifications listed on this website are not the official class specifications for Gwinnett County and are subject to change.

For more information about this department, please click here.About Gwinnett County



 Welcome to Gwinnett County — one of America's fastest-growing counties for the past 20 years. Our dynamic and exciting county combines the best of big-city living with the comforts of the suburbs.
 
The county's population in 2000 was about 588,448 and we’ve only continued to grow since then, with the population expected to reach one million by the year 2022.
 
Gwinnett has many advantages, beginning with its location and road system. The county is just 45 minutes from Hartsfield-Jackson Atlanta International Airport and 30 minutes from downtown Atlanta. Thanks to this location, 80 percent of the U.S. population is within a two-hour flight. Georgia Highway 316 has been extended to Athens, reducing travel time to the University of Georgia to 25 minutes. Gwinnett's infrastructure includes more than 2,750 miles of roadways to provide excellent mobility for our residents.
 
The County Administrator and County Attorney are appointed by the Board of Commissioners and serve at its pleasure. To implement the Board's policy directives, the County Administrator uses a management team consisting of members of his immediate staff and 14 department directors. The 14 departments that make up the executive side are Police Services, Fire and Emergency Services, Corrections, Communications, Support Services, Financial Services, Community Services, Human Resources, Information Technology Services, Law, Planning and Development, Water Resources, Child Advocacy & Juvenile Services, and Transportation. Each department is run by a director who is charged with managing operations in a manner which stresses the County’s values.
 
In addition to the executive side of County government, certain services are provided through Constitutional officers and independent elected officials. These external offices are created by the Georgia Constitution or through state law. In Gwinnett, they include the Sheriff, Tax Commissioner, District Attorney, Solicitor, Probate Court Judge, and Chief Magistrate.
 
Vision
Gwinnett is the preferred community where everyone thrives!
 
Mission
Gwinnett proudly supports our vibrantly connected community by delivering superior services.
 
Values
Integrity: We believe in being honest, building trust, and having strong moral principles.
Accountability: We believe in stewardship, transparency, and sustainability.
Equity: We believe in fairness and respect for all.
Inclusivity: We believe in engaging, embracing, and unifying our communities.
Innovation: We believe in continual adaptation of technology, process, and experience.

 Hiring Process
 
Gwinnett County is an Equal Opportunity Employer. For more information regarding our hiring process, please click the links below:
  • Hiring Process
  • FAQs
Gwinnett County is committed to creating a diverse workforce.  As an Equal Opportunity Employer, we prohibit discrimination on the basis of genetic information (including sex), race, color, national origin (including ancestry), gender (identity and expression), sexual orientation, age, marital status, familial status (including pregnancy), disability, military or veteran status, religion, political affiliation, immigration status, homeless status, or any other category protected by law.
 
For questions about recruitment, or to request a reasonable accommodation during the application, interview, or testing process, please call Human Resources at 770-822-7915 or email Jobs@GwinnettCounty.com.

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