Senior PR Specialist

Job Description

The Senior PR Specialist collaborates with a team of graphic and web designers, video producers, and other public relations professionals to create high-quality, branded communications for Gwinnett’s residents, businesses, employees, visitors, and other stakeholders.

Essential Duties

• Creating and implementing communications plans to promote events, programs, and other initiatives and tracking campaign performance
• Researching, writing, and preparing content for social media pages, website, presentations, speeches, websites, newsletters, video scripts, and correspondence
• Providing guidance and expert advice to managers, clients, and peers on public relations strategy, to include campaigns and special events 
• Accepting and providing constructive feedback and resolving conflicts in order to meet the needs of managers, clients, and peers 
• Managing and maintaining County branding and style standards including font, image, content, and logo usage
• Reviewing content and designs for errors before printing or publishing final work
• Coordinating special projects and special events
• Assisting with media relations, including collaborating with media relations strategist to develop new releases, facilitate information requests, and conduct on-camera interviews
• Keeping a pulse on new communications tools/tactics and seeking new opportunities to reach target audiences
• Performing additional duties as assigned and working extended hours, including weekends and evenings, as needed to support the Communications Department's programs and services

Public Speaking Duties

• Leading meetings with client department
• Explaining job duties to youth and adults during outreach programming

Grade
The grade for this position is grade 101. Salary will be dependent on education and experience.
 
Effective 4/11/2023, this position is eligible for the Employee Referral Program.
 
Minimum Qualifications

• Bachelor's degree AND
• 4 years of experience 
  • An equivalent combination of education and experience sufficient to successfully perform the essential duties of the job such as those listed above will also be considered.
• Driver's License

Preferred Qualifications

• Speaks Spanish, Korean, Vietnamese, or another language
  

For information related to position-specific essential duties, knowledge and skills, and physical requirements, please click here.
 
Note: The class specifications listed on this website are not the official class specifications for Gwinnett County and are subject to change.

For more information about this department, please click here.About Gwinnett County

Welcome to Gwinnett County Government

Gwinnett County Government is an award-winning employer that believes in investing in its employees by providing corporate level benefits, a wellness program, professional development opportunities, career advancement, and more

Careers with impact

Gwinnett County sets the standard as a dynamic, vibrant community where all people can enjoy economic opportunities, safe neighborhoods, plentiful greenspace, and recreational facilities. We are committed to hiring those who share our dedication to making life better for our residents and business owners. The culture of superior service that our employees have created reflects that standard and helps staff, residents, and stakeholders remain vibrantly connected.

Exceptional benefits

Working for Gwinnett County comes with exceptional benefits, including health coverage, a robust wellness program (Spouses can participate, too!), onsite employee wellness center, longevity pay, tuition reimbursement, and more. The value of Gwinnett County benefits can be up to 49 percent of an individual’s total compensation.

World-class community

More than a million residents make up Gwinnett’s diverse community. The County is located just 45 minutes from Hartsfield-Jackson Atlanta International Airport and 30 minutes from downtown Atlanta. Georgia Highway 316 reduces travel time to the University of Georgia to 25 minutes.

Gwinnett County is an award-winning employer!

• Atlanta’s Healthiest Employer by Atlanta Business Chronicle
• Green Communities Platinum Certification for Gwinnett County from the Atlanta Regional Commission
• Top 100 Healthiest Workplaces in America by Springbuk and PR NewsWire and more!

Vision
Gwinnett is the preferred community where everyone thrives!
  
Mission
Gwinnett proudly supports our vibrantly connected community by delivering superior services.
  
Values
Integrity: We believe in being honest, building trust, and having strong moral principles.
Accountability: We believe in stewardship, transparency, and sustainability.
Equity: We believe in fairness and respect for all.
Inclusivity: We believe in engaging, embracing, and unifying our communities.
Innovation: We believe in continual adaptation of technology, process, and experience.
 
Hiring Process
Gwinnett County is an Equal Opportunity Employer. For more information regarding our hiring process, please click the links below:

• Hiring Process
• FAQs

Gwinnett County is committed to creating a diverse workforce.  As an Equal Opportunity Employer, we prohibit discrimination on the basis of genetic information (including sex), race, color, national origin (including ancestry), gender (identity and expression), sexual orientation, age, marital status, familial status (including pregnancy), disability, military or veteran status, religion, political affiliation, immigration status, homeless status, or any other category protected by law.

Salary : $66,522 - $77,331