What are the responsibilities and job description for the Marketing Manager position at Gulo?
About Gulo
We're a fast-growing company with rapidly growing consumer demand and developing OEM, dealer, and athlete partnerships, and we're building the team to match our momentum. At Gulo Composites, we build wheels that do more than save weight. Our patent-pending wheels improve vibration management, control, and overall bike dynamics. The result isn't just a lighter bike; it's a better riding experience.
The Role
We're looking for a Marketing Manager, based in our Brevard, NC office, to own the planning and execution of campaigns that bring Gulo's wheel technology to riders. You'll shape our brand voice, run our digital and social presence, and turn our engineering story into content that resonates with the cycling community. Working closely with our team, you'll align marketing with business goals and help grow our dealer and partner relationships. If you live and breathe cycling and want to help build a brand from the ground up, this is your seat.
What You'll Do
- Develop and maintain brand messaging and a consistent voice across platforms
- Create compelling copy and coordinate with creative teams on visual content
- Manage our website content, email marketing, and social channels
- Analyze campaign performance and use the insights to optimize
- Collaborate with product and sales teams to align marketing with business goals
- Support dealer and partner relationships and engage the cycling community
- Represent Gulo at events
What You Bring
- Strong digital marketing skills across social media, email, and website content management
- Ability to write clear, compelling copy and collaborate on visual content for multiple platforms
- Experience with marketing analytics tools to track performance and optimize campaigns
- Excellent communication, organization, and project management skills, with the ability to juggle multiple initiatives
- A genuine passion for cycling — this one's a must
- Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience
- Able to work in person in Brevard, NC, and travel for events
Why Gulo
- You'll have real ownership of a growing brand, a direct line to the product and the people building it, and the chance to shape how the cycling world discovers a genuinely better wheel, all from one of the best riding regions in the country.