Demo

Social Media Manager

Gulla CPA
Troy, MI Full Time
POSTED ON 11/24/2025 CLOSED ON 12/26/2025

What are the responsibilities and job description for the Social Media Manager position at Gulla CPA?

Are You Doing a Great Job, but Still Not Growing?


Gulla CPA is one of the fastest-growing CPA and advisory firms in the country. We are expanding aggressively, opening new offices, hosting national conferences, investing heavily in marketing, and building a brand designed to compete with the largest accounting firms in the U.S.

To support this growth, we are hiring a Social Media Manager who can take full ownership of our online presence and help us elevate the Gulla CPA brand across all platforms.


About the Role

We are looking for a strategic, creative, and highly organized Social Media Manager who can produce daily, high-quality content, manage all our social media channels, and build a consistent brand voice that reflects Gulla CPA’s mission: helping business owners save taxes legally, grow profitably, and build wealth.


You will work directly with our leadership team and coordinate content across multiple platforms including:

  • Gulla CPA company pages
  • Leadership and partner LinkedIn accounts
  • Instagram
  • Facebook
  • YouTube (short videos)
  • Event and webinar promotions


This role is perfect for someone who loves content, understands business audiences, and thrives in a fast-growing environment.


What You’ll Do

Daily Content & Brand Management

  • Create and post daily content across all social media channels
  • Help build and manage the personal brands of leadership team members
  • Ghostwrite LinkedIn posts, captions, short articles, and newsletters
  • Repurpose long-form content into micro-content (carousels, quotes, shorts)

Video & Graphic Creation

  • Produce short-form videos for LinkedIn, Instagram, and YouTube
  • Create clean, professional graphics and carousels
  • Edit and caption leadership videos

Strategy & Growth

  • Develop and manage monthly content calendars
  • Execute marketing campaigns for conferences, webinars, and events
  • Track analytics, identify trends, and adjust content based on performance
  • Drive consistent brand messaging tied to accounting, tax strategy, and business growth

Collaboration & Coordination

  • Work closely with the CEO and partners to extract ideas and draft content
  • Coordinate content for team members posting 3 times/week
  • Manage scheduling tools and workflows
  • Ensure brand consistency across all platforms during rapid company growth


Required Skills & Experience

  • Proven experience managing social media for a business or professional services brand
  • Strong writing skills (storytelling, ghostwriting, business writing)
  • Ability to create simple but clean graphics
  • Ability to produce and edit short-form videos
  • Experience posting content daily
  • Strong understanding of LinkedIn (this is our #1 platform)
  • Ability to simplify complex topics (tax, accounting, financial concepts)
  • Solid organizational and project management skills
  • Comfortable working in a fast-paced, rapidly scaling firm
  • Takes ownership, brings ideas, and works proactively
  • HubSpot CRM experience

Preferred

  • Experience with accounting, tax, finance, or B2B professional services
  • Knowledge of small business challenges and tax-saving strategies
  • Experience with social media scheduling tools (Buffer, Later, Hootsuite, etc.)
  • Experience supporting executive personal brands
  • Experience creating content for conferences, webinars, or events


Why Join Gulla CPA

Gulla CPA isn’t a traditional accounting firm, we are building a national brand.

You will have the unique opportunity to:

  • Shape the voice of a rapidly expanding firm
  • Work directly with leadership
  • Influence how the brand grows online
  • Build a long-term career in a fast-scaling company
  • Bring creativity into a professional industry that needs fresh ideas

We invest heavily in marketing. Your work will be seen, valued, and supported.


What We Do at Gulla CPA

Since 2019, Gulla CPA has grown from a humble local firm to a trusted financial partner serving business owners across the U.S. and internationally.

Our Mission: To empower business owners with financial clarity and proactive strategies so they can take control of their financial journey.


We’re a dynamic CPA and advisory firm offering:

  • Accounting
  • Tax Compliance
  • Tax Advisory & Consulting
  • Fractional CFO Services


Sounds like the opportunity you’ve been waiting for?

Apply now. Let’s grow together and help our clients do the same.

Salary : $70,000 - $100,000

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