What are the responsibilities and job description for the Sales Account Associate position at Gulf Coast WBBH-WZVN?
Job Description
Gulf Coast News in Fort Myers, FL is looking for a Sales Account Associate. This entry level position is designed as a training program for candidates with the desire and ability to excel as a media advertising executive but who lacks the experience required. As a Sales Account Associate, your focus is to learn all facets of local linear and digital television sales in preparation of becoming an Account Executive for Hearst Television’s Gulf Coast NBC/ABC. All sales team members, led by the Local Sales Manager, will contribute to your training and ultimate success. You will report to the Director of Sales.
Training
Tasks listed below are all a part of the training regimen for development to Account Executive
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on the whole person. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
Gulf Coast News in Fort Myers, FL is looking for a Sales Account Associate. This entry level position is designed as a training program for candidates with the desire and ability to excel as a media advertising executive but who lacks the experience required. As a Sales Account Associate, your focus is to learn all facets of local linear and digital television sales in preparation of becoming an Account Executive for Hearst Television’s Gulf Coast NBC/ABC. All sales team members, led by the Local Sales Manager, will contribute to your training and ultimate success. You will report to the Director of Sales.
Training
- Comprehensive 9-12-month training, with ongoing career development and opportunities through Gulf Coast News
- Learning industry-leading communication and sales techniques
- Train with top sales producers
- Learn software skills such as WideOrbit Traffic and Media Sales, Media Monitors, Marshall Marketing, and other sales platforms
- Learn and work with Nielsen research data
- Roleplay and practice presentations regularly
Tasks listed below are all a part of the training regimen for development to Account Executive
- Assist the development of sales proposals, advertising packages, and client presentations
- Create supportive marketing materials for the sales department
- Prepare proposals based on account executive requests
- Communicate with our teams (including sales, commercial production, finance) and external clients on performance and delivery of campaigns
- Manage sales database in Microsoft Dynamics.
- Can handle pressures of time-sensitive projects with professional approach
- Strong verbal and written communication skills are necessary
- Excellent social, intrapersonal, and presentation skills
- Must be focused and organized
- Proficiency in Excel (can maintain complex spreadsheets)
- Must have an enterprising spirit with a goal of becoming a media sales Account Executive in 9-12 months
- Related military experience will be considered
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on the whole person. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
- Medical | Dental | Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ Health Services
- Additional benefits to meet your and your family's needs
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
