What are the responsibilities and job description for the Data Scientist – Marketing & Sales Measurement position at Guardant Health?
Company Description
Guardant Health is a leading precision oncology company focused on guarding wellness and giving every person more time free from cancer. Founded in 2012, Guardant® is transforming patient care and accelerating new cancer therapies by providing critical insights into what drives disease through its advanced blood and tissue tests, real-world data and AI analytics. Guardant tests help improve outcomes across all stages of care, including screening to find cancer early, monitoring for recurrence in early-stage cancer, and treatment selection for patients with advanced cancer. For more information, visit guardanthealth.com and follow the company on LinkedIn, X (Twitter) and Facebook.
Position Overview
We are seeking a highly analytical and business-oriented Data Scientist – Marketing & Sales Measurement to support the Guardant Shield screening business. This role will lead the design, development, and implementation of advanced analytics frameworks to measure marketing effectiveness, optimize commercial investments, and drive sales force performance.
This individual will partner closely with Marketing, Sales, Commercial Operations, Finance, and Leadership to deliver actionable insights that inform strategy, resource allocation, and performance optimization. The ideal candidate combines strong statistical rigor with practical business judgment and experience in healthcare, diagnostics, or pharmaceutical commercial analytics.
Key Responsibilities
Marketing Measurement & Optimization
The annualized base salary ranges for the primary location and any additional locations are listed below. This range does not include benefits or, if applicable, bonus, commission, or equity. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, education, job-related skills, job duties, and business need. Primary Location: Palo Alto, CA Primary Location Base Pay Range: $168,500 - $231,700 Other US Location(s) Base Pay Range: $143,225 - $196,945 If the role is performed in Colorado, the pay range for this job is: $151,650 - $208,530
Employee may be required to lift routine office supplies and use office equipment. Majority of the work is performed in a desk/office environment; however, there may be exposure to high noise levels, fumes, and biohazard material in the laboratory environment. Ability to sit for extended periods of time.
Guardant Health is committed to providing reasonable accommodations in our hiring processes for candidates with disabilities, long-term conditions, mental health conditions, or sincerely held religious beliefs. If you need support, please reach out to Peopleteam@guardanthealth.com
A background screening including criminal history is required for this role. GH will consider qualified applicants with criminal arrest or conviction histories in a manner consistent with applicable law including but not limited to the LA County Fair Chance Policies and the Fair Chance Act (Gov. Code Section 12952).
Guardant Health is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
All your information will be kept confidential according to EEO guidelines.
To learn more about the information collected when you apply for a position at Guardant Health, Inc. and how it is used, please review our Privacy Notice for Job Applicants.
Please visit our career page at: http://www.guardanthealth.com/jobs/
Guardant Health is a leading precision oncology company focused on guarding wellness and giving every person more time free from cancer. Founded in 2012, Guardant® is transforming patient care and accelerating new cancer therapies by providing critical insights into what drives disease through its advanced blood and tissue tests, real-world data and AI analytics. Guardant tests help improve outcomes across all stages of care, including screening to find cancer early, monitoring for recurrence in early-stage cancer, and treatment selection for patients with advanced cancer. For more information, visit guardanthealth.com and follow the company on LinkedIn, X (Twitter) and Facebook.
Position Overview
We are seeking a highly analytical and business-oriented Data Scientist – Marketing & Sales Measurement to support the Guardant Shield screening business. This role will lead the design, development, and implementation of advanced analytics frameworks to measure marketing effectiveness, optimize commercial investments, and drive sales force performance.
This individual will partner closely with Marketing, Sales, Commercial Operations, Finance, and Leadership to deliver actionable insights that inform strategy, resource allocation, and performance optimization. The ideal candidate combines strong statistical rigor with practical business judgment and experience in healthcare, diagnostics, or pharmaceutical commercial analytics.
Key Responsibilities
Marketing Measurement & Optimization
- Design and implement robust marketing measurement frameworks, including:
- Marketing Mix Modeling (MMM)
- Multi-touch attribution (MTA)
- Incrementality testing (A/B, geo-experiments)
- Media and channel ROI analysis
- Quantify impact of omnichannel campaigns across HCP and patient audiences.
- Develop methodologies to measure awareness, engagement, conversion, and downstream screening uptake.
- Partner with Marketing to optimize channel mix, targeting, budget allocation, and campaign strategy.
- Establish standardized KPIs and dashboards for ongoing performance tracking.
- Develop analytical frameworks to measure sales force performance and promotional effectiveness.
- Assess impact of field activities (calls, programs, events) on screening adoption and ordering behavior.
- Build models to:
- Optimize territory design and alignment
- Evaluate call plan effectiveness
- Identify opportunity gaps and growth levers
- Conduct causal and quasi-experimental analyses to assess incremental lift from sales initiatives.
- Build predictive models to forecast screening volume, adoption trends, and territory performance.
- Develop segmentation and targeting models for providers and accounts.
- Apply causal inference techniques to isolate incremental impact of commercial investments.
- Integrate data from CRM (e.g., Veeva/SFDC), claims, lab, marketing platforms, and third-party datasets.
- Ensure methodological rigor and statistical validity in all analyses.
- Translate complex analyses into clear, executive-ready insights and recommendations.
- Serve as a strategic thought partner to Marketing and Sales leadership.
- Collaborate with Data Engineering and BI teams to ensure scalable, production-ready solutions.
- PhD or MS in Statistics, Economics, Biostatistics, Data Science, Applied Mathematics, or related quantitative field.
- 4 years (MS) or 2 years (PhD) of relevant industry experience in marketing analytics, commercial analytics, or sales measurement.
- Proficiency in Python and/or R; strong SQL skills.
- Experience working with large, complex healthcare or commercial datasets.
- Ability to communicate complex analytical findings to non-technical stakeholders.
- Experience in diagnostics, medtech, biotech, pharmaceutical, or healthcare services.
- Familiarity with screening markets or population health analytics.
- Experience with CRM data (e.g., Veeva, Salesforce), media data, and claims datasets.
- Knowledge of territory alignment and sales force effectiveness analytics.
- Experience building dashboards in Tableau, Power BI, or similar tools.
The annualized base salary ranges for the primary location and any additional locations are listed below. This range does not include benefits or, if applicable, bonus, commission, or equity. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, education, job-related skills, job duties, and business need. Primary Location: Palo Alto, CA Primary Location Base Pay Range: $168,500 - $231,700 Other US Location(s) Base Pay Range: $143,225 - $196,945 If the role is performed in Colorado, the pay range for this job is: $151,650 - $208,530
Employee may be required to lift routine office supplies and use office equipment. Majority of the work is performed in a desk/office environment; however, there may be exposure to high noise levels, fumes, and biohazard material in the laboratory environment. Ability to sit for extended periods of time.
Guardant Health is committed to providing reasonable accommodations in our hiring processes for candidates with disabilities, long-term conditions, mental health conditions, or sincerely held religious beliefs. If you need support, please reach out to Peopleteam@guardanthealth.com
A background screening including criminal history is required for this role. GH will consider qualified applicants with criminal arrest or conviction histories in a manner consistent with applicable law including but not limited to the LA County Fair Chance Policies and the Fair Chance Act (Gov. Code Section 12952).
Guardant Health is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
All your information will be kept confidential according to EEO guidelines.
To learn more about the information collected when you apply for a position at Guardant Health, Inc. and how it is used, please review our Privacy Notice for Job Applicants.
Please visit our career page at: http://www.guardanthealth.com/jobs/
Salary : $143,225 - $196,945