What are the responsibilities and job description for the PPC Specialist – Meta and Google Ads experience, with knowledge of Go High Level position at Guac Digital?
Company Description
Guac Digital crafts solutions by filtering ideas, spotting what is relevant, and strategically zooming in on the critical edge brands need to exceed customer expectations. We ignite the brand potential of our clients through relationship, creative design, and marketing. By being fast, smart, and ahead of the curve, Guac Digital helps brands speak directly and engagingly to their customer segments. Our mission is to surprise clients and provide elements that enhance their brand's power.
Role Description
This is a part-time remote role for a PPC Specialist with experience in Meta and Google Ads, and knowledge of Go High Level. The PPC Specialist will be responsible for developing and managing effective pay-per-click campaigns, analyzing and optimizing ad performance, conducting keyword research, and adjusting bids to maximize ROI. The role includes creating reports, providing insights on campaign performance, and staying updated with the latest trends and best practices in PPC and digital marketing.
Qualifications
- Experience in Social Media Marketing and Digital Marketing
- Proficient in Web Analytics and Online Marketing
- Strong Communication skills
- Proven experience managing Meta and Google Ads campaigns
- Knowledge of Go High Level is preferred
- Ability to work independently and remotely
- Excellent analytical and problem-solving skills
- Bachelor's degree in Marketing, Business, or related field is a plus