What are the responsibilities and job description for the Salesforce Marketing Cloud Manager position at GTECH LLC?
We are seeking an experienced Salesforce Marketing Cloud Manager to lead the strategy, optimization, and execution of our Salesforce Marketing Cloud platform. This role combines technical leadership, product ownership, and marketing automation expertise to drive personalized customer engagement and business growth.
Required Skill
- s5 years of hands-on Salesforce Marketing Cloud experienc
- eStrong expertise with Journey Builder, Automation Studio, Mobile Studio, and Cloud Page
- sExperience with AMPscript, SQL, SSJS, and Salesforce Marketing Cloud API
- sProven experience managing end-to-end marketing automation program
- sStrong understanding of customer journey orchestration and audience segmentatio
- nExperience with Jira, Agile methodologies, and backlog managemen
- tAbility to collaborate with Marketing, IT, and Analytics team