What are the responsibilities and job description for the The New Media Firm - Digital Media Buyer position at Grossman Solutions?
Overview
The New Media Firm (TNMF) is one of the country’s leading progressive media firms, working with candidates and organizations to connect with voters in the ever-changing media landscape, from television to digital. A pioneer of narrative messaging, TNMF uses the power of media to persuade, touch hearts, change minds, and motivate action.
TNMF knows the key to effective communication is authentic storytelling. Building a diverse team that accurately reflects the authentic stories we tell is imperative to our success. We believe our work is stronger when our team is representative of the diverse communities and cultures found in our storytelling. We strongly encourage women, Black, Latino, Hispanic, AAPI, indigenous people, LGBTQ , people of all ages, disabled people, and veterans to apply.
We are seeking a digital media buyer to join our growing team. The ideal person will thrive in a collaborative setting, have an eye for detail, and enjoy working in a fast-paced environment. You’ll be part of a small, nimble, and creative team that is constantly seeking to innovate and reimagine digital communications in support of our progressive clients. Knowledge of both programmatic and direct buying is appreciated but not required for this position. We are looking for an individual who is curious about the latest digital advertising trends and wants to make a difference helping progressive political candidates and organizations.
Key Responsibilities
- Draft and review digital advertising plans that help clients reach their strategic goals, including helping clients define and measure success.
- Build out digital advertising plans on our DSP and place the related buys across multiple platforms with precision.
- Provide day-to-day monitoring on video, display, OTT, SEM, and paid social campaigns, including bid management, budget allocation, forecasting, performance monitoring, creative testing, keyword expansions, etc.
- Monitor and analyze paid digital trends, investigate irregularities in performance, identify strategic opportunities for improvement, and present recommendations to optimize and improve campaigns.
- Collaborate effectively and confidently with clients and colleagues.
Skills and Qualifications
- Must bring 2 years of professional experience, including internships.
- Some knowledge of digital advertising - programmatic, OTT, and/or social.
- Has worked in and around teams of digital media buyers.
- Familiarity with the pieces of our tech stack - GCM, GTM, Basis, Facebook Business Manager, Google Ads, and Asana - or similar platforms is a plus.
- Experience working on political, advocacy, or union campaigns - and a knowledge of the strategies, tactics, goals, and timelines of running those campaigns is a plus.
Salary, Benefits, and Location
- Salary range for this position is $55K-$60K.
- 100% company-paid healthcare, vision & dental for employees and families.
- Generous holiday, vacation, and sick leave policies.
- Pre-tax commuter benefits.
- Company paid SEP IRA contributions.
- Training and professional development.
This position is in Washington, DC. The New Media Firm employees are currently working a hybrid schedule. To prioritize the health and safety of all employees, The New Media Firm employees are required to provide proof of up-to-date COVID vaccination. Some nights and weekends may be required to support our clients during high-volume times such as elections.
To Apply
To apply, submit a cover letter and resume online at https://grossmansolutions.applytojob.com/apply/
The cover letter should be concise, compelling, and outline the specific ways in which you would be a good fit for this position.
The New Media Firm is an equal opportunity employer committed to a diverse, inclusive, and equitable workplace. The New Media Firm does not discriminate based on race, color, creed, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, veteran status or any other protected category under local, state or federal law.
Salary : $55,000 - $60,000