What are the responsibilities and job description for the Client Relations & Marketing Manager position at Gridiron Insurance Underwriters, Inc.?
Job Description:
Join the dynamic and growing team at Gridiron Insurance Underwriters as our Client Relations & Marketing Manager. This role is ideal for a seasoned marketing professional who enjoys traveling for work, with strong interpersonal skills, a strategic mindset, and the ability to build lasting relationships with clients and partners across the country. At Gridiron Insurance, we offer specialized insurance products tailored to unique market segments. We’re looking for a driven, outgoing, and experienced marketing leader who thrives in client-facing environments and can support our business development efforts through impactful marketing strategies and partner engagement.
Essential Duties and Responsibilities include, but are limited to the following:
- Develop and execute strategic marketing plans that support brand awareness, client engagement, and company growth objectives
- Provide marketing leadership across departments in support of company-wide initiatives and strategic goals
- Establish and build out the marketing department by creating foundational processes, team structure, and scalable workflows that support long-term growth
- Lead the planning, execution, and optimization of integrated marketing campaigns aligned with business goals and distribution strategies
- Plan, host, and manage webinars, client events, and virtual experiences to drive lead generation and partner engagement
- Create and oversee marketing collateral, including email campaigns, presentations, and client-facing materials, ensuring alignment with brand standards
- Represent the Gridiron brand through frequent domestic travel to meet with clients, distribution partners, and prospects
- Collaborate cross-functionally with Sales, Underwriting, and Executive Leadership to identify market opportunities and craft tailored messaging
- Manage relationships with external vendors and creative partners to deliver digital assets, branding initiatives, and campaign deliverables
- Present marketing materials and platform demonstrations to clients and prospects, adapting messaging for varied audiences
- Conduct market and competitor research to inform positioning, product strategy, and strategic planning
- Analyze campaign performance using key metrics and provide actionable insights to improve future efforts
- Attend and represent Gridiron at industry conferences, client meetings, and partner events
Qualifications:
- Bachelor’s degree in marketing, business, or related field.
- 5 years of marketing experience, preferably within insurance, financial services, or B2B industries.
- Proven experience in client-facing roles and field marketing travel.
- Strong understanding of strategic marketing planning, client engagement, and campaign execution.
- Excellent presentation, and communication skills.
- High level of professionalism, confidence, and ability to build trust with senior-level partners.
- Proficiency in Microsoft Office Suite and familiarity with marketing analytics tools.
- Ability to work independently, manage multiple priorities, and deliver under pressure.