What are the responsibilities and job description for the Marketing Director (SNF) position at Greenery Center for Rehab and Nursing?
Key Responsibilities
- Lead and manage the admissions process for The Greenery Center for Rehab and Nursing
- Build and maintain strong relationships with hospitals, physicians, case managers, and community partners
- Respond promptly to inquiries, provide tours, and guide families through the admissions experience
- Develop and implement marketing strategies that drive census growth and maintain strong community visibility
- Track, analyze, and report admissions trends, referral patterns, and marketing ROI
- Ensure accurate CRM data, timely referral follow-up, and exceptional customer service
- Participate in community events, networking activities, and on-campus programming that enhance brand reputation
- Collaborate with department heads to ensure census goals are met.
- Provide exceptional customer service and act as a key point of contact for inquiries and tours.
What We’re Looking For:
- Proven experience in admissions, marketing, or a related field within a healthcare or long-term care setting.
- Strong organizational and communication skills.
- Ability to build and maintain professional relationships with referral sources.
- A creative and strategic thinker who thrives in a fast-paced environment.
- Knowledge of Medicare/Medicaid and insurance processes is a plus.
Pay: $55,000.00 - $80,000.00 per year
Benefits:
- 401(k)
- Health insurance
- Paid time off
Work Location: In person
Salary : $55,000 - $80,000