What are the responsibilities and job description for the DIRECTOR OF SALES - WBNG position at Gray Local Media, Inc?
About Gray Media:
Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including:
- Comprehensive Medical(Rx), Dental, and Vision Coverage
- Health Savings Account with Company contributions
- Flexible Spending Account
- Employer-paid life and disability benefits
- Paid parental leave benefits
- Adoption and Surrogacy Benefits
- 401(k) Plan, including matching and profit-sharing contributions
- Employee Assistance Program
- Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
- Paid Time Off, including Relocation PTO
- Focus on Caring
Salary/Wage:
$100,000 - $130,000/yr. commission
Shift and Schedule:
Mon. - Fri. (or at Manager's discretion)
Job Type:
Full-Time
_______________________
About WBNG:
WBNG is the CBS affiliate in Binghamton, NY, also carrying the subchannels of The CW, MeTV, Court TV, Grit, and Outlaw. For over 75 years, WBNG has been a pioneer for new technology and at the pinnacle of breaking news coverage.
Job Summary/Description:
WBNG, the dominant #1 TV station in Binghamton, NY, is looking for a high-energy, digitally-savvy, hands-on Director of Sales to lead all sales operations. The ideal candidate can seize this opportunity with passion and has a genuine commitment to cultivating a high-performing, supportive culture, all while leveraging an extensive suite of Gray Digital Media products to fundamentally transform client businesses.
Duties/Responsibilities include, but are not limited to:
• Lead a winning, digital-first sales team: Inspire, mentor, and coach a motivated sales team, fostering a culture of accountability, innovation, and continuous growth across all platforms.
• Build strategic, visually compelling presentations and proposals
• Drive new business initiatives with a strong digital-first mindset.
• Strengthen client and agency relationships, and identify new revenue growth areas.
• Champion a culture of positivity, accountability, energy, and collaboration.
Qualifications/Requirements:
• 3 years of experience in media sales leadership preferred, with a proven track record of exceeding revenue targets.
• Broad expertise in both traditional TV and advanced digital sales strategies.
• A natural leader who motivates and empowers teams with a hands-on, proactive approach.
• Exceptional follow-through and operational organization, along with outstanding communication and presentation skills.
• Strong analytical skills to interpret data, forecast trends, and make data-driven decisions that propel digital growth.
If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WBNG-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Salary : $100,000 - $130,000