What are the responsibilities and job description for the Marketing Specialist position at GRAND RIVER CASINO?
SALARY RANGE: $19.70 - $24.62 HOURLY/DOE
SUMMARY:
This role offers a broad exposure to all aspects of our operation and will provide marketing, graphics and design assistance in addition to local public relations and marketing services to meet the needs of the communities we serve. We are seeking a self-confident, energetic and ambitious leader to participate in this exciting growth.
DUTIES AND RESPONSIBILITIES:
- Will coordinate various integrated marketing communications and activities.
- Create content for company publications such as customer newsletters, employee newsletters, annual reports and directories.
- Coordinate creation of digital marketing.
- Perform market and industry research.
- Participates at public relations events as assigned.
- Will assist with advertisements and promotions as assigned.
- This individual will be responsible for coordinating exhibits and conducting internal learning sessions and webinars as applicable.
- Will research industry trends to keep current with communication practices and tactics.
- Will correspond regularly through email and other professional correspondence internally.
- Will generate report materials as requested and needed by the management team.
- Will comply with all BSA/AML regulations, reporting & training required by the GRC’s Written System of Internal Controls. All other duties as assigned by the General Manager and/or Gaming Manager.
PREREQUISITES:
Must be age 21 or older. Must qualify for a “Key” Standing Rock Tribal gaming license.
EDUCATION:
A degree in marketing or communication or other applicable curriculum preferred. Applicable experience in addition to that stated below may be considered in lieu of education. Must be able to communicate effectively in the primary language used in the workplace.
EXPERIENCE:
Four or more years of marketing experience in the gaming or hospitality industry is preferred. Digital Media Experience, Social media experience (both organic and paid) is a must. Experience imitating and managing SEO/SEM, marketing database, email and display advertising campaigns.
SKILLS AND ABILITIES:
Knowledge of communications, Internet, video, managed IT services, and wireless industries helpful. Knowledge of marketing and sales practices and principles. Must possess a high level of verbal and written communication skills. Skillful in oral and written communication. Write original material, edit, proofread and finalize written material. Must be able to operate a personal computer and other related software as well as various design programs. Can adapt in a fast-paced environment. Can communicate with customers, co-workers and several business contacts in a professional and courteous manner.
PHYSICAL:
Requires normal (or corrected to) visual acuity and hearing, finger dexterity, repetitive motions, reaching and tolerance for long periods of sitting.
Salary : $20 - $25