What are the responsibilities and job description for the Director of Communications position at Grace Church?
POSITION SUMMARY:
The Communications Director will lead the church's marketing and communication efforts to effectively communicate our vision, engage the community, and grow our congregation. This role requires a creative and strategic thinker who can develop and implement marketing strategies that resonate with our target audience. The director will communicate effectively with all stakeholders to provide support in all aspects of communication.
QUALIFICATIONS:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in marketing, preferably in a church or nonprofit setting.
- Strong understanding of digital marketing strategies and tools.
- Excellent written and verbal communication skills.
- Ability to work collaboratively and lead a team.
- Passion for the church’s mission and community engagement.
JOB-SPECIFIC RESPONSIBILITIES:
Strategy Development:
- Create and execute a comprehensive marketing strategy aligned with the church’s vision and goals.
- Create and execute a social media strategy to align our family of churches through our social media platforms
Content Creation:
- Work with the Lead Pastor on external communications, including but not limited to branding, messaging, social media, graphics, podcast, etc.., this will be done through weekly meetings with the Lead Pastor or his assistant to streamline communication.
- Oversee the development of engaging content for various platforms, including social media, print, and the church website.
- Collaborate with ministry leaders to promote events and programs, organizing and leading through a project management software, always communicating with all stakeholders.
- Partner with locations to provide commonly branded materials.
- Utilize photography and videography to create meaningful content for all ministries
Brand Management:
- Refine and maintain branding of Grace Church
- Ensure consistent messaging and branding across all church communications.
- Develop promotional materials that reflect the church’s values and mission.
- Champion common language both internally and externally.
Team Leadership:
- Manage and mentor the communications team, providing guidance and support.
- Partner with Campus staff to leverage media and reach the local community.
- Collaborate with volunteers and staff to implement marketing initiatives
- Lead a media team of photographers and videographers.
Performance Analysis:
- Monitor and evaluate the effectiveness of marketing campaigns and adjust strategies as needed.
- Prepare reports on marketing performance and present findings to church leadership.
- Evaluate social media trends and implement best practices for social. Present finding to church leadership.
Job Type: Full-time
Pay: Up to $55,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
- Retirement plan
Work Location: In person
Salary : $55,000