Graphic Designer & Social Media Manager

Graphic Designer & Social Media Assistant

Join Our Purpose-Driven Team at Goshen

Goshen is seeking a talented Graphic Designer & Social Media Assistant to create effective visual content that builds our brand and engages our audience. Our focused team values creativity, consistency, and clear communication.

We equip faith-driven entrepreneurs with the strategies and systems they need to build successful businesses. In this role, you'll create designs that capture attention while clearly conveying our message across multiple platforms. Your work will directly help entrepreneurs visualize and implement principles that align their business success with their deeper values.

Who We're Looking For 

You will be responsible for both the visual identity and social media growth of our rapidly growing business, which experienced 220% growth between 2023 and 2024 and is on track to hit $5 million in revenue this year. Your thumbnails and social media content will directly impact our click-through rates, engagement metrics, and brand recognition as we scale our online presence. Key objectives include growing our Instagram following from 6,000 to 25,000 followers, establishing a strong TikTok presence, and generating qualified leads through strategic social media engagement and direct message conversations.

This role isn't for someone who requires detailed creative direction for every project or treats social media as an afterthought. It's for someone who understands both design psychology and social media strategy, can work within brand guidelines while staying ahead of platform trends, and consistently delivers high-quality assets while actively growing our online communities. You'll need to balance creative expression with data-driven decisions that support our marketing goals and lead generation efforts.

If you're the type of person who combines artistic talent with marketing sensibility, can create thumbnails that consistently outperform industry averages, and wants to develop a visual system that supports a growing YouTube channel and social media presence—this is for you.

If not, no hard feelings—this isn't the role for you.

Expectations

As our Graphic Designer/Social Media Assistant, you will:

• Create YouTube thumbnails that drive clicks and views (primary responsibility)
• Design social media graphics for Instagram, Facebook, TikTok and other platforms
• Manage social media accounts including content scheduling, posting, and performance tracking
• Drive follower growth across Instagram, TikTok, and Facebook through engaging content
• Generate leads through social media via strategic content and audience engagement
• Manage direct message conversations through platforms like ManyChat to nurture potential customers
• Produce course materials and presentation slides for our programs
• Develop marketing assets for product launches and campaigns
• Create consistent brand elements across all platforms and materials
• Collaborate with the Creative and Marketing teams to align visuals with strategy
• Maintain an organized library of design assets and templates
• Meet deadlines consistently while maintaining quality standards

Who You Are

• You have 2 years experience in graphic design, preferably in digital marketing
• You're proficient with Adobe Creative Suite (especially Photoshop and Illustrator)
• You understand what makes YouTube thumbnails and social media graphics effective
• You have a strong eye for typography, color theory, and layout
• You can take direction and execute on brand guidelines with precision
• You're detail-oriented and committed to visual excellence
• You take ownership of projects and can manage your workload efficiently
• You thrive in a structured environment with clear expectations
• You align with our mission of empowering entrepreneurs through biblical principles

Why You'll Love Working Here

• Create designs that help entrepreneurs transform their businesses and lives
• Work with a purpose-driven company making real impact in our community
• Be part of a high-performance team committed to excellence
• Structured environment with clear expectations and goals (we use EOS - Entrepreneurial Operating System)
• Opportunity to grow your skills across multiple design disciplines

Before applying, please take time to explore our content at www.youtube.com/@Goshen.Official to understand our visual identity and mission.

Application Process

To apply, please submit your resume and design portfolio to admin@goshenites.com.

Our team values strategic innovation in all aspects of our work. If you've read up until this part, please answer "No" to the last screening question.

If you're ready to create visuals that inspire and inform while working with a team committed to excellence, we want to hear from you.

Goshen is committed to building a team that shares our values of integrity, excellence, and purpose-driven entrepreneurship.