Director of Sales and Customer Experience

$200K Total Earning Potential

Build the team. Drive the revenue. Own the customer experience.

Our client is a nationally recognized specialty retailer with a long-standing reputation for delivering exceptional experiences around some of life’s biggest celebrations. They are seeking a Director of Sales & Customer Experience to lead a large, high-volume sales organization and play a key role in shaping the next chapter of the business.

This is not a sit-behind-a-desk leadership role.

You’ll be highly visible on the sales floor, leading approximately 20–50 employees across commissioned sales and customer-facing operations. You’ll have significant ownership of recruiting, hiring, coaching, development, performance management, sales execution, and the overall customer experience.

You’ll work directly with the Executive Team and have the autonomy to make an immediate impact on both people and performance.

What You’ll Do

• Lead, coach, and inspire a high-performing commission-based sales organization.
• Oversee customer-facing teams spanning sales, front desk, cashier, hostess, and support functions.
• Recruit, interview, hire, onboard, coach, and develop talent at all levels.
• Drive revenue through hands-on sales coaching, goal setting, accountability, and performance management.
• Analyze sales performance and identify opportunities to improve conversion, productivity, and overall results.
• Lead the daily operation of a high-volume sales floor while ensuring an exceptional customer journey from arrival through purchase.
• Establish clear performance expectations and create a culture of accountability and ownership.
• Identify high-potential employees and develop them into future sales and operational leaders.
• Partner directly with the Executive Team on strategic initiatives, business priorities, and execution.
• Step in when customer issues arise and empower your team to resolve concerns effectively.
• Foster a positive, competitive, professional culture where people are motivated to perform and grow.
• Lead by example and stay connected to the business, the team, and the customer.

What We’re Looking For

• 5 years of leadership experience in high-volume retail, luxury or specialty retail, hospitality, commissioned sales, or another customer-focused sales environment.
• A demonstrated track record of driving revenue through coaching, accountability, and team development.
• Experience recruiting, hiring, onboarding, and developing employees.
• Experience leading teams of 20 preferred.
• Strong sales leadership instincts and the ability to translate goals into measurable performance.
• Business acumen with the ability to balance revenue, customer experience, and people leadership.
• A confident, hands-on leader who is comfortable making decisions and holding people accountable.
• Excellent communication, organization, and relationship-building skills.
• Someone who thrives in a fast-paced, high-volume environment and genuinely enjoys developing people.
• Experience in bridal, fashion, luxury, specialty retail, hospitality, or commission-based sales is a plus — but exceptional leaders from other customer-focused industries are encouraged to apply.

Compensation & Schedule

• $120K guaranteed compensation, structured as salary plus a draw against commission.
• $200K OTE but uncapped!
• Full-time leadership position averaging approximately 50 hours per week
• Evening, weekend, holiday, and peak-season availability required
• Schedule flexibility allows for longer vacations during the off-season

Why This Opportunity?

This is an opportunity to take ownership of a substantial sales organization, directly influence revenue, and build a culture that people want to be part of. You’ll have the visibility, authority, and executive exposure to make meaningful changes — while leading a team whose work directly impacts some of their customers’ most important moments.

If you’re a proven sales leader who gets energized by developing people, driving performance, and creating exceptional customer experiences, we want to talk to you!

Suzie Coughlin

Salary : $120,000 - $200,000