WTMJ Part-Time Digital Content Producer

WTMJ Part-Time Digital Content Producer

(Milwaukee, WI)

Wisconsin’s Legendary News/Talk Brand WTMJ is looking for a part-time Digital Content Producer to create content on our award-winning digital news platforms. Wisconsinites have looked to WTMJ as a resource for the purposeful news and storytelling that matters to our community for over a century. The successful candidate should have a strong vision as well as technical understanding of digital content creation & industry trends as well as the ability to create content across website, app, and social media platforms that align with WTMJ’s brand.

Career Responsibilities of a Digital Content Producer:

• Create and repurpose content that is uniquely optimized to fit each social media audience and algorithm.


• Communicate closely with show producers to find the best content to repurpose.


• Pitch and produce original digital content. 


• Monitor, analyze and grow social media reach, audience, and engagement.


• Meet monthly with Digital & Social Media Content Managers to discuss results & strategy for WTMJ’s social & digital priorities.


• Gather or create original content or content we have express permission to use.


• Provide video coverage of live news and interviews to be edited into social posts/videos.


• Collaborate and share content with others across the company as appropriate.


• Share and acquire deep knowledge of our brand promise and strategy across various digital content platforms.


• Join and contribute to the GKB Digital Content Calls and the GKB Content Calls.


• Work with the WTMJ content leadership team to ensure high-quality delivery of WTMJ’s digital assets.


• Integrate AI tools into daily workflows to improve communication, documentation, project coordination, reporting, and operational efficiency while maintaining appropriate human oversight. 


• Other assigned tasks


• Be a Good Karma Brands ambassador by adhering to the GKB core values: Listen, Be Honest, Follow Through, Work Hard, Teamwork and Over Deliver

Preferred knowledge, skills, and qualifications:

• Proficient in video and image editing software (primarily in the Adobe Suite).


• Strong working knowledge of social media algorithms and how to cater content to what works on each platform.


• Creative (in both original content ideas and how to produce them across platforms).


• Goal oriented and creative self-starter.


• Passionate to be part of the team and ability to work independently.


• Willing to work nights, weekends, and holidays.

Hours/Salary/Benefits

Good Karma Brands part-time teammates are paid hourly with opportunity for increased pay with increased skills and responsibilities. This role will require teammates to work some evenings & weekends. 

Opportunity for Growth

Teammates have the opportunity to continuously learn and grow within Good Karma Brands and are responsible to represent GKB, our story, and our core values inside and outside the workplace. Teammates are encouraged to take a proactive role in building relationships and seeking opportunities throughout the company.

How to Apply:

Apply by submitting resume to www.goodkarmabrands.com/careers. All are encouraged to apply

ABOUT 620 WTMJ & Good Karma Brands

For nearly 100 years, 620 WTMJ has operated as Wisconsin’s Radio Station, connecting communities across the state sharing trusted, timely, and accurate information through compelling stories. The station leads with curiosity, mindfully engages the community, and shares what matters most within and around Wisconsin. For more information, please visit www.wtmj.com

Good Karma Brands other news-talk audio assets include 95.3 WBEV in Beaver Dam. GKB is a proud partner of ESPN and represents the ESPN Radio Network and Podcasts, the full portfolio of ESPN Digital Products, ESPN

Events and local ESPN affiliated radio stations in seven other markets aside from Madison, including Beaver Dam, Chicago, Cleveland, Milwaukee, New York, Los Angeles, and West Palm Beach.

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Good Karma Brands is an Equal Opportunity Employer. We consistently renew our commitment to creating and maintaining an inclusive workplace for all. We foster integrity, respect within the workplace, and believe that the foundation of our success is our collective differences and diversity of thought. We welcome all to help us continue to build a community that embodies and promotes diversity, inclusion, and belonging for all.