Demand Generation Coordinator

Company Description

Goliath Technologies helps healthcare organizations improve clinician EHR performance and digital experience. Our solutions support more than 25 million clinician and patient encounters each year and help bridge the gap between technology performance and clinical outcomes. We work with leading healthcare organizations and partner with Oracle Health, Epic, and MEDITECH.

Location: Greater Philadelphia Area, PA

Reports To: Acting VP of Marketing / CEO

Position Summary

Goliath Technologies is seeking a highly organized and energetic Demand Generation Coordinator to support brand awareness, engagement, and pipeline growth for our clinician experience and digital experience monitoring solutions. This role will help execute marketing campaigns across LinkedIn, webinars, email, events, customer stories, and other digital channels.

The ideal candidate is extremely organized, detail-oriented, and comfortable managing multiple projects at once. This person should enjoy working in a fast-paced environment and collaborating across marketing, sales, product, and customer success.

Responsibilities

• Coordinate and execute campaigns across email, webinars, LinkedIn, website, and other channels.
• Manage webinar logistics: invitations, registrations, follow-up emails, and post-event reporting.
• Track LinkedIn campaign performance and report on leads, engagement, and pipeline contribution.
• Support the creation and publication of customer stories, case studies, blogs, and reports.
• Maintain social media and LinkedIn content calendars to ensure consistent messaging.
• Support lead generation and nurture programs using CRM and marketing automation tools.

Qualifications

Required

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 2–3 years of experience in B2B marketing, demand generation, or digital marketing.
• Experience coordinating webinars, email campaigns, or social media programs.
• Proficiency with Microsoft Office, especially PowerPoint and Excel.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Preferred

• Experience with LinkedIn Campaign Manager, SEO, and analytics tools
• Experience marketing enterprise software or SaaS solutions.
• Familiarity with CRM and marketing automation platforms such as HubSpot, Salesforce, or Marketo.
• Experience creating or editing marketing content, videos, or graphics.
• Healthcare IT or healthcare technology experience.

Success in This Role

In the first year, this role will help Goliath:

• Increase awareness of our clinician experience and EHR performance solutions.
• Improve webinar attendance and digital engagement.
• Support growth in qualified pipeline through targeted campaigns.
• Maintain consistent messaging across customer-facing channels.
• Increase visibility for customer success stories that show measurable impact for healthcare organizations.

This role is ideal for someone who enjoys telling customer success stories, executing campaigns that generate measurable business results, and helping healthcare organizations improve the digital experience of clinicians and patients.

Compensation Range

$50,000–$75,000

Exact compensation will vary based on experience, skills, and qualifications.