What are the responsibilities and job description for the Retail Media & E-Commerce Advertising Manager position at Ghost Controls?
About Ghost Controls
Ghost Controls is a fast-growing manufacturer of gate and garage door opener systems, selling across D2C/Shopify, Amazon, Walmart, dealer and distributor networks, and big-box retail. We're looking for a hands-on advertising and retail media specialist to help scale our presence across marketplace channels.
Role Summary
We're hiring a Retail Media & E-Commerce Advertising Manager to own paid media performance across Amazon, Walmart, and other marketplace channels. This role will manage day-to-day campaign execution and optimization using Pacvue, working closely with our marketing and e-commerce teams to hit growth and efficiency targets across every channel we sell through.
Key Responsibilities
- Manage and optimize sponsored product, sponsored brand, and display campaigns across Amazon Ads and Walmart Connect using Pacvue
- Build and maintain bid strategies, budget pacing, and automation rules within Pacvue to hit ROAS/ACOS targets
- Monitor keyword and placement performance, conduct regular audits, and surface optimization opportunities
- Partner with the e-commerce team on product listing optimization, catalog health, and content that supports ad performance
- Deliver regular reporting on spend, ROAS, ACOS, TACOS, and channel-level profitability, using Pacvue's reporting suite
- Stay current on retail media platform updates (Amazon, Walmart, Instacart, etc.) and recommend strategy adjustments
- Collaborate with finance/operations on channel-segmented performance reporting
- Support new marketplace launches and expansion into additional retail media channels as needed
Required Qualifications
- 2 years of hands-on experience managing retail media campaigns on Amazon Ads and/or Walmart Connect
- Direct working experience with the Pacvue platform (campaign management, bid automation, and reporting) required
- Strong analytical skills; comfortable working with ROAS, ACOS, TACOS, CPC, and conversion metrics
- Experience managing budgets and pacing across multiple SKUs/campaigns
- Excellent written communication and cross-functional collaboration skills
Preferred Qualifications
- Experience in home improvement, hardware, or DTC/CPG product categories
- Familiarity with Shopify and multi-channel e-commerce operations
- Experience with Instacart, Target Roundel, or other emerging retail media platforms
- Pacvue University certification(s)
What We Offer
- Competitive salary performance bonus structure
- Remote-friendly with flexibility for hybrid work
- Direct impact on a growing multi-channel brand
- Collaborative, fast-moving marketing team
Pay: $65,000.00 - $85,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Relocation assistance
- Vision insurance
Application Question(s):
- Do you have direct working experience with the Pacvue platform?
Work Location: Hybrid remote in Tallahassee, FL 32303
Salary : $65,000 - $85,000