What are the responsibilities and job description for the Marketing Specialist - Commercial Strategy & Communications position at Getinge USA Sales, LLC?
Marketing Specialist - Commercial Strategy & Communications
Date: Sep 30, 2025
Location:
Wayne, NJ, US
Company: Getinge USA Sales, LLC
Remote Work:
Salary Range: Annual salary of 78K to 95K (depending on experien
With a passion for life
Join our diverse teams of passionate people and a career that allows you to develop both personally and professionally. At Getinge we exist to make life-saving technology accessible for more people. To make a true difference for our customers – and to save more lives, we need team players, forward thinkers, and game changers.
Are you looking for an inspiring career? You just found it.
Job Overview
The Marketing Specialist – Commercial strategy & Communications will support Getinge’s growth within the Surgical Workflows, Infection Control, and Digital Health sectors. The position is hands-on in all aspects of marketing operations for assigned product areas. Key responsibilities include collaboration with Product Management, Creative, Commercial Operations, and Global Marketing teams to execute strategic marketing initiatives that enhance the visibility and reputation of Getinge’s portfolio among health care providers, internal stakeholders, and customers. Main assignments include work in digital platforms, content development, and coordinated campaign management.
Job Responsibilities and Essential Duties
- Assist in the execution of go-to-market plans for new product introductions and strategic campaigns.
- Coordinate omnichannel content calendars, asset tracking, and post-launch campaign reporting.
- Support the creation and optimization of customer-facing messaging in alignment with product positioning.
- Collaborate with internal and external stakeholders to create and deploy digital marketing assets (landing pages, emails, social media, paid ads, etc.).
- Manage internal approval workflows using systems like Windchill.
- Maintain and track updates to product pages, digital flyers, and sales enablement tools.
- Serve as a key liaison between Product Management, creative agencies, and digital marketing teams to ensure timelines and brand consistency.
- Coordinate with the Events and Trade Show teams to align campaign messaging across all touchpoints (booths, handouts, signage).
- Help manage the social media calendar and content submissions to regional/global teams.
- Track and manage project timelines, approvals, and launch deliverables.
- Maintain accurate documentation of campaign components and update internal toolkits accordingly.
- Compile competitive intelligence, market trends, and performance analytics to support strategic planning.
Minimum Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field and/or equivalent combination of education and work experience.
- 1-2 years of internship or professional experience in marketing, preferably in healthcare, life sciences, or B2B sectors.
Required Knowledge, Skills and Abilities
- Proficiency with Microsoft Office Suite (Excel, Powerpoint, Word).
- Experience with project management platforms a plus (e.g. Monday.com, Trello, Asana)
- Strong attention to detail, organizational skills, and ability to manage multiple priorities.
- Excellent communication skills – verbal and written – and a collaborative mindset.
- A self-starter with curiosity for healthcare technology and passion for meaningful impact.
- Familiarity with digital marketing platforms (e.g. HubSpot, Salesforce Marketing Cloud, Google Analytics, Adobe Creative Suite).
- Technical competence with marketing technology platforms including Showpad, Pardot, Google Ads, SEMRush, Mediahub.
- Proficiency developing content for social media sites
Annual salary of 78K to 95K (depending on experience) with 8% STIP
#LI-YA2 #LI-Remote
About us
With a firm belief that every person and community should have access to the best possible care, Getinge provides hospitals and life science institutions with products and solutions aiming to improve clinical results and optimize workflows. The offering includes products and solutions for intensive care, cardiovascular procedures, operating rooms, sterile reprocessing and life science. Getinge employs over 12,000 people worldwide and the products are sold in more than 135 countries.
Benefits at Getinge:
At Getinge, we offer a comprehensive benefits package, which includes:
- Health, Dental, and Vision insurance benefits
- 401k plan with company match
- Paid Time Off
- Wellness initiative & Health Assistance Resources
- Life Insurance
- Short and Long Term Disability Benefits
- Health and Dependent Care Flexible Spending Accounts
- Commuter Benefits
- Parental and Caregiver Leave
- Tuition Reimbursement
Getinge is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, genetic information, national origin, disability, protected veteran status or any other characteristic protected by law. Reasonable accommodations are available upon request for candidates taking part in all aspects of the selection process.
