What are the responsibilities and job description for the Business Development Specialist - Healthcare (GA/North FL) position at Genuine Health Group LLC?
Business Development Specialist
Healthcare - Outbound Calls & Outreach
Drive Growth. Build Relationships. Make an Impact.
Genuine Health Group is looking for a Business Development Specialist – Healthcare Outbound Calls & Outreach to fuel our sales pipeline and connect independent practices with the future of healthcare. This is a junior-level role with a clear pathway to transition into an Account Executive position for those who excel. If you’re ambitious, resilient, and ready to grow your career in healthcare sales, this role is built for you.
What You’ll Do
- Targeted Outreach: Run initial phone and email campaigns to physician practices within assigned Account Executive territories, introducing Genuine Health and positioning our Medicare Advantage (MA) and ACO solutions
- Calendar Management: Book 5–10 qualified, scheduled meetings per week for Account Executives with practice managers and physicians, maximizing their face-to-face selling opportunities.
- Lead Qualification: Verify that practices are viable prospects (e.g., sufficient Medicare patient base, interest in MA/ACO participation, access to decision-makers) before handoff.
- Pipeline Efficiency: Maintain accurate CRM logs, flag practices requiring further engagement, and provide Account Executives with a prioritized, cleaner funnel.
- Feedback Loop: Share practice insights, competitive mentions, and market sentiment gathered during outreach to help Account Executives refine messaging and strategy.
What Success Looks Like
- 50–75 Daily touches (calls/emails)
- 10–20% Outreach-to-meeting conversion
- 5–10 Qualified meetings achieved per week
- High-quality CRM notes to improve efficiency
What We’re Looking For
- 3 years of experience in outreach, engagement, or lead conversion (inside sales, business development, or healthcare sales support).
- Strong communicator, resilient, and confident when handling objections.
- CRM experience — comfortable logging outreach, notes, and follow-ups in detail.
- Organized and detail-focused — you know that accurate notes drive efficiency.
- Healthcare knowledge a plus but not required.
- Must live in North Florida or Georgia.
Why Join Genuine Health?
- Competitive Pay: $75,000–$85,000 starting salary plus performance-based incentives tied to activity and results.
- Benefits: Full package including health, dental, vision, PTO, and 401k.
- Career Growth: Start as a Business Development Specialist and advance into a Growth Account Executive role based on performance.
- Impact: Play a critical role in expanding healthcare access and supporting physicians.
Apply today to take the next step in your career — and help us transform healthcare, one practice at a time.
Genuine Health Group offers a competitive compensation and benefits package that includes a 401k matching program, fully subsidized medical plans, paid holidays and much more. Base salary will be commensurate to professional experience. Position offers base pay, commission bonuses, and perquisite allowances.
Genuine Health Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Job Type: Full-time
Pay: From $75,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Disability insurance
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
- Travel reimbursement
- Tuition reimbursement
- Vision insurance
Application Question(s):
- Will you now or in the future require sponsorship for employment visa status (e.g., H-1B visa status)?
- Do you have work experience dealing with medical practices?
- What are your salary expectations for this position?
- Do you have CRM experience? (Salesforce preferred)
- Do you live in either North Florida or Georgia? (Required)
Education:
- Bachelor's (Preferred)
Experience:
- outreach, engagement, or lead conversion: 3 years (Required)
- outbound call center: 3 years (Preferred)
License/Certification:
- Driver's License (Required)
Work Location: Remote
Salary : $75,000 - $85,000