What are the responsibilities and job description for the Senior Manager of Revenue & Engagement position at Generation W, Inc.?
POSITION SUMMARY
Generation W is a nonprofit service organization focused on educating, inspiring, and connecting women and girls. It is dedicated to building community, bringing people together, and advancing and enhancing their lives. Generation W has developed and executes several programs, Generation W, Generation WOW, Generation WORKS, and WOWsdom!
We are seeking a dynamic and results-driven Senior Manager of Revenue and Engagement to lead our efforts in driving the organization’s revenue streams through sponsorships, individual giving, corporate partnerships, donor engagement, and fundraising campaigns. This person will play a strategic and hands-on role in building relationships, expanding fundraising channels, and amplifying the organization’s brand and mission.
This role will oversee the development and execution of revenue strategies, working closely with clients, partners, and internal teams to ensure the growth and success of revenue programs. The ideal candidate will be an innovative thinker, a skilled negotiator, and passionate about creating meaningful connections through brand collaborations.
DETAILED RESPONSIBILITIES
Listed below are the major duties and responsibilities of this position:
Strategic Revenue Planning:
- Develop and implement comprehensive revenue strategies to grow sponsorships, donations, and fundraising efforts.
Funding Opportunities & Outreach:
- Identify and secure new funding opportunities from corporate, foundation, and individual donors.
- Proactively research and target potential partners across various sectors.
Relationship Management & Stewardship:
- Serve as the primary point of contact for partners, nurturing relationships through regular communication, updates, and engagement opportunities.
- Ensure consistent, high-touch service that enhances sponsor satisfaction and retention.
Engagement & Stewardship:
- Lead the development and execution of an engagement strategy that deepens relationships with donors, sponsors, and supporters across all giving levels.
- Attend events and represent the organization, deepening its roots in the community.
Activation Design:
- Collaborate with marketing, and event teams to conceptualize and execute high-impact partner activations — including digital campaigns, branded content, onsite integrations, and audience engagement strategies that drive visibility and value.
Contract Development & Compliance:
- Lead contract negotiations to ensure win-win outcomes.
- Monitor contractual deliverables, brand usage guidelines, and timelines to guarantee accurate and timely execution of partner benefits.
Campaign Performance & Reporting:
- Define KPIs and success metrics for all sponsorships.
- Leverage analytics tools to track engagement, conversions, and ROI.
- Deliver insights through customized reports and presentations to internal stakeholders and partners.
Cross-Departmental Coordination:
- Partner with teams across Marketing, Events, and Business Development to align sponsorships with broader campaigns.
- Serve as a connector between internal departments and external partners.
Innovation & Market Trends:
- Stay informed on industry best practices, evolving brand partnership models, and consumer behavior.
- Stay updated on industry trends, competitor activities, and market opportunities to identify new partnership potential.
Team Participation:
- Be a proactive contributor to whatever tasks require support and execution in the flow of the business, including Generation W, WOW, WORKS and WOWsdom!
QUALIFICATIONS AND EXPERIENCE
- Bachelor’s degree from an accredited university and significant experience in community engagement and development work.
- 5 years of experience in sponsorship management, brand partnerships, or engagement strategy.
- Proven success in securing and managing high-level sponsorships, with a strong portfolio of past partnerships.
- Strong negotiation, written and oral communication, and presentation skills.
- Ability to lead and inspire a team in a fast-paced environment.
- Experience with analytics tools and the ability to measure sponsorship ROI.
- Strong organization skills and attention to detail in all work products.
- Creative thinker with a passion for developing innovative partnership solutions.
- Knowledge of current digital trends and consumer engagement strategies.
- Ability to think and act independently with good judgment and minimal supervision as well as the ability to work well in a team environment.
- Ability to manage multiple assignments, meet deadlines, and adapt easily to handle emergent requests.
- Intellectual curiosity and desire to engage in ongoing, lifelong learning.
- Must demonstrate integrity and excellent professional judgment.
- Service-oriented approach.
- Strong computer skills including MS Office Suite, Google Suite, Dropbox, and Active Campaign.
- A valid driver’s license and access to a motor vehicle. Local and some long-distance travel are required.
GENERATION W VALUE SET
The Senior Manager of Revenue and Engagement should demonstrate competence in the following:
- Creativity/Innovation: Develop new and unique ways to improve the operations of the organization and the Programs. Ability to utilize an open mindset, fluidity of thought, and the ability to pivot based on changing situations.
- Foster Teamwork: Work cooperatively and effectively with others to set goals, resolve problems, and make decisions that enhance organizational effectiveness.
- Plan: Develop processes & determine strategies to move the organization forward, set goals, create and implement action plans, and evaluate the process and results.
- Problem Solver: Assess problem situations to identify causes, gather and process relevant information, generate possible solutions, and make recommendations and/or resolve the problem.
- Support Ethical Culture: Understand ethical behavior and business practices, and ensure that your own behavior and the behavior of others are consistent with these standards and align with the values of the organization.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Experience:
- sponsorship management and brand partnerships: 5 years (Required)
Ability to Commute:
- Jacksonville Beach, FL 32250 (Required)
Work Location: Hybrid remote in Jacksonville Beach, FL 32250