What are the responsibilities and job description for the Graphic Designer position at General Wholesale, Inc.?
We are a fast‐growing wholesale grocery and general merchandise distributor specializing in closeouts, liquidation deals, and fast‐moving inventory. Our buyers include independent retailers, discount stores, convenience stores, exporters, and regional chains. We move quickly, think strategically, and value people who bring energy, organization, and hustle.
Position Overview
We are seeking a creative and versatile Graphic Designer to develop compelling visual content across digital and print platforms. This role involves building and maintaining brand identity, producing marketing assets, and providing ongoing design support to meet business and campaign needs.
Scope of Services Required
Brand Identity and Visual Assets
- Design and develop logo systems (primary, secondary, and variations)
- Create and maintain brand guidelines, including color palettes, typography, and usage standards
- Develop iconography and custom illustrations as needed to support brand storytelling
Marketing & Digital Assets
- Design social media graphics (posts, stories, advertisements)
- Create website design elements, including banners, UI sections, and landing pages
- Develop email marketing templates aligned with brand identity
- Produce digital advertising creatives for platforms such as Google and Meta
Print & Corporate Materials
- Design business cards, letterheads, and branded stationery
- Create brochures, flyers, and pitch decks for marketing and sales
- Develop events and promotional materials
Ongoing Design Support
- Manage monthly design requests across departments
- Execute revisions and iterative design improvements
- Deliver fast-turnaround assets to support marketing campaigns
Key Responsibilities
- Collaborate with internal teams to conceptualize and execute design solutions
- Ensure consistency across all visual outputs and brand touchpoints
- Manage multiple projects while meeting deadlines
- Prepare final files for both digital and print production
- Stay updated with design trends, tools, and best practices
Required Skills & Qualifications
- Bachelor’s degree in graphic design, Visual Arts, or related field (or equivalent experience)
- Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Strong portfolio showcasing design projects
- Understanding of typography, color theory, and layout principles
- Good communication and time management skills
- Ability to handle multiple projects and meet deadlines
Preferred Qualifications
- Experience with UI/UX design
- Knowledge of motion graphics or video editing tools
- Familiarity with HTML/CSS basics
Salary : $18 - $20