Demo

Retail Sales Representative - Central San Diego, CA

General Mills and Careers
La Mesa, CA Full Time
POSTED ON 4/6/2026
AVAILABLE BEFORE 1/6/2027
Job Description:
OVERVIEW
The Retail Sales Representative (RSR) delivers a competitive advantage for General Mills with the core mission of maximizing incremental sales and profitability. This role drives unparalleled in-store execution of selling, merchandising/display and distribution initiatives across a geographical area.

KEY ACCOUNTABILITIES

FIELD SELLING (70% of time)
  • Maximize incremental sales and displays based on in-store observations and selling into key decision makers
  • Deliver sales results exhibiting superior sales and negotiation skills
  • Develop and maintain partnerships with key decision makers within territory in order to overcome objections and maximize sales results
PROBLEM SOLVING & ANALYTICS (10% of time)
  • Develop foundational selling skills and product knowledge through immersive field experiences
  • Utilize analytical data to drive sales at store level
  • Prepare for retail sales calls by gathering relevant store, product, and market data to create effective selling presentations for key decision makers
EXECUTIONAL EXCELLENCE (20% of time)
  • Take personal accountability and ownership for results, and deeply understand customer needs
  • Understand GMI products, categories, and brand priorities and how to link those to store opportunities
  • Communicate market insights from the store level to management
  • Leverage point of sale materials to drive incremental displays
  • Successfully execute NRO retail priorities, through results-driven retail coverage
LEADERSHIP BEHAVIORS
  • Model General Mills leadership behaviors and values to foster an inclusive environment, embrace a learning and growth mindset, and demonstrate personal accountability
ADDITIONAL BENEFITS
  • Fleet Eligible
  • Can opt in to receive a company car or join the car allowance program
  • A gas card is also provided when selecting the company car
  • Up to 15 days of vacation annually (prorated based on start date) and 11 paid company holidays
  • 401(k) matching
  • Health Insurance - Includes medical, dental, vision, and life insurance
  • AND much more!
MINIMUM QUALIFICATIONS
  • Must live in a 15-mile radius of the central San Diego area and the respective zip codes (92019, 91942, 92108) or willing to self-relocate within 30 days of start
  • Passion to sell/represent General Mills and our top consumer food brands
  • A valid driver's license and satisfactory driving record
  • Relevant work experience with a High School Diploma/equivalent
  • Proficient ability to use tablets (i.e. iPad) and Microsoft Excel and PowerPoint
  • Strong interpersonal and communication skills with internal and external partners
  • Strong problem-solving, analytic, influencing, and negotiation skills
  • Ability to work with a high degree of independence
PHYSICAL REQUIREMENTS
  • Majority of the time will be spent in customer stores
  • Must be able to lift and carry a minimum of 20 pounds while using the appropriate lifting techniques and safety rules
  • Prolonged walking, standing, bending, kneeling, reaching, and some climbing of ladders at store level
PREFERRED QUALIFICATIONS
  • Industry experience in sales, customer-facing sales, or other relevant experience
  • Ability to build relationships with key decision-makers across an organization
  • Bachelor’s Degree
ADDITIONAL CONSIDERATIONS
  • International relocation or international remote working arrangements will not be considered.
  • Applicants for this position must be currently authorized to work in the US on a full-time basis. General Mills will not sponsor applicants for this position for work visas.
Company Overview:
We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one other and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.

Salary.com Estimation for Retail Sales Representative - Central San Diego, CA in La Mesa, CA
$45,183 to $66,747
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