Demo

Regional Sales Manager

Generac
Marlborough, MA Full Time
POSTED ON 10/9/2026
AVAILABLE BEFORE 11/17/2026
We are Energy Systems, the leader in industrial power solution sales, service, and rentals.

With an ongoing tradition of providing excellent products and outstanding service for our customers, Energy Systems is one of the longest existing Generac Industrial Distributors in the United States. We are a full-service distributor of Generac equipment and solutions providing sales, service and rentals.

The Regional Sales Manager develops and maintains an assigned Energy Systems sales territory. The Regional Sales Manager has the responsibility to develop and execute a territory management plan that can encompass reactive (bid market) and/or proactive (negotiated business) relationships to grow and achieve territory sales objectives. This role acts as the primary customer contact and territory owner; building and managing relationships, executing on new growth strategies and capturing market share.

Major Responsibilities

  • Develops and executes territory management plan.
  • Develops new customer accounts.
  • Strengthens account relationships to grow product sales.
  • Conducts market research, analyzing competitive landscape to identify opportunities.
  • Acts as primary sales resource to customers and facilitates successful project outcomes.
  • Works with clients to develop programs and promotional opportunities to increase sales.
  • Manages information to key internal personnel from customer systems.
  • Manages key sales activity and opportunity information in CRM/ERP
  • Communicates routinely with the Sales Leader
  • Provides voice of the customer feedback
  • Maintains and grows knowledge of product offerings and value proposition.
  • Provides feedback and recommendations on processes to improve profitability and the customer experience.
  • Engages with marketing resources to introduce new products and programs to increase market share and brand awareness.
  • Other Duties as assigned.
  • Special assignments as directed by the sales leadership team

Minimum Job Requirements

  • Bachelor’s Degree or equivalent work experience.
  • 4 years of successful sales territory development experience.

Knowledge / Skills / Abilities

  • Sales Acumen-Demonstrated knowledge and ability to execute a territory management strategy, sales discipline and sales best practices.
  • Communication-Active listener with effective interpersonal skills. Excellent verbal and written communication skills; ability to uncover needs and articulate our value proposition.
  • Analytical Capability- Ability to evaluate our competitive position. Can interpret metrics and convert them to actionable objectives.
  • Entrepreneurial- A self-starter with initiative and vision; ability to manage multiple projects simultaneously.
  • Change Management- Adept at adjusting to changing environments, process and market conditions.

Preferred Job Requirements

  • Bachelor’s Degree in Engineering
  • 7 years successful solution sales and/or contractor sales experience

Knowledge / Skills / Abilities

  • Previous trade experience, experience in the power generation or installed equipment industries preferred;

Compensation: Generac is committed to fair and equitable compensation practices. The target salary range for this role is $70,000-90,000 base salary with uncapped commissions. This compensation will ultimately be in line with the location in which the position is filled. Final compensation for this role will be determined by various factors such as a candidate’s relevant work experience, skills, certifications and geographic location. This role is eligible for variable compensation including short term and long-term incentives.

Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion, the incumbent may be required to stoop, bend, or reach above the shoulders. The employee must occasionally lift up to 25 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision, and the ability to adjust focus.

Salary : $70,000 - $90,000

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