What are the responsibilities and job description for the Copywriter position at Garmin?
Overview
We are seeking a full-time Copywriter at Garmin's U.S. headquarters in the Greater Kansas City area. In this role, you will be responsible for generating concepts and writing content for 360-degree campaigns in the fitness, outdoor, marine, automotive and aviation consumer markets. You are seasoned in the ability to write compelling ideas and content for any medium and in any form.
Essential Functions
This position is eligible for Garmin's benefit program. Details can be found here: Garmin Benefits
We are seeking a full-time Copywriter at Garmin's U.S. headquarters in the Greater Kansas City area. In this role, you will be responsible for generating concepts and writing content for 360-degree campaigns in the fitness, outdoor, marine, automotive and aviation consumer markets. You are seasoned in the ability to write compelling ideas and content for any medium and in any form.
Essential Functions
- Develop creative campaign concepts and content for world-class Garmin products
- Collaborate with various team members and departments (media, social strategy, sponsorships, etc.)
- Understand multiple Garmin business segments and the creative intricacies required to execute product launch campaigns
- Present concepts to internal stakeholders
- See campaign ideas through production on still photography and video shoots
- Write content for use on the Garmin website, customer emails and other digital needs
- Write content for POS, tradeshow, and other standard marketing materials
- Work to remain current on the features and benefits of the complete Garmin line of products
- Remain current on market trends and observe competitive advertising from a variety of mediums
- Bachelor’s Degree AND a minimum of 1 year of relevant experience OR equivalent combination of education and experience
- Minimum of 1 year of writing experience in an ad agency or in-house agency environment or attended accredited advertising portfolio school for copywriting
- Demonstrated exemplary writing skills
- Must possess demonstrated effective presentation skills and public speaking ability
- Demonstrated strong and effective verbal, written, and interpersonal communication skills
- Demonstrated proficiency using word processing
- Must be detail-oriented, can work proactively/effectively with minimal supervision, and able to prioritize and multi-task in a flexible, fast-paced, and challenging environment
- Must be team-oriented, possess a positive attitude and work well with others
- Experience writing and developing materials and campaigns for one of the following categories: aviation, marine, sports (running, cycling, golf), travel and outdoor recreation
This position is eligible for Garmin's benefit program. Details can be found here: Garmin Benefits