Admissions Counselor

Gardner-Webb University is seeking an Admissions Counselor that will work closely with the entire Undergraduate team to promote, recruit and enroll the incoming class for each semester. 

General Job Description:

• Matriculates a required number of new students from a specific geographic territory annually.
• Completes weekly goals of a predetermined number of external contacts, prospective student visits to campus, new applications, new admits, and new commitments to the University.
• Creates strategies to generate interest in Gardner-Webb University and to ensure there are an adequate number of applications to meet goals within the assigned geographic territory.
• Develops a good working relationship with school counselors in all primary client schools.
• Maintains a weekly report of all applied students within their geographic territory.
• Act as a spokesperson and professional representative for the institution at college fairs and other recruitment functions.
• Coordinate and conduct private visits to high schools in territory.
• Conduct interviews and presentations with visiting students, parents, and groups.
• Attend admission functions held in the evenings and weekends.
• Set-ups Zoom meetings with various constituents including prospective students, school counselors, and parents
• Maintain proper communication and follow-up with all applicants through CRM system
• Works closely with other university staff and faculty to provide additional information to help prospective students commit to GWU
• Build and maintain relationships with prospective students, serving as a primary resource for them throughout the admissions process.
• Other projects assigned as needed by supervisor

Education Requirements:

• Bachelor’s required
• Admissions experience preferred

Other Qualifications:

• To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. 
• He/she must be proficient in Microsoft Word, Excel, Outlook, and current in social media. 
• He/she must possess personal characteristics and values consistent with the mission of GWU: friendly, approachable, patient, caring, flexible, professional, self-directed, trustworthy, committed to task, and the ability to maintain confidentiality and privacy. 
• He/she should possess strong oral and written communication skills. Maintaining frequent contact with prospective students is essential to job success. 
• Must possess the ability to effectively present information and respond to questions from students, families, groups, school administrators, and the general public. 
• Must have the ability to maintain the highest forms of professionalism at all times and under various circumstances.

Physical Requirements:

• Individual must have the ability and be licensed to operate a motor vehicle. Must be able to lift and transport up to 50 pounds.

Competitive Benefits:

• Retirement matching
• Tuition remission
• Health insurance
• Dental insurance
• Vision insurance
• Short term/long term disability
• Life insurance
• Paid time off
• Paid sick leave
• 17 paid holidays
• Wellness opportunities
• On-campus health center

Review of applications will begin immediately and continue until the position is filled. Candidates should complete the application and include a letter of interest, résumé, and names and contact information for at least three professional references with their submission. 

Gardner-Webb University is a Christian university committed to helping individuals become more in faith, learning, and service. Located in Boiling Springs, North Carolina, GWU offers the benefits of a close-knit community with easy access to Charlotte, Asheville, and the greater Greenville-Spartanburg region.

Founded in 1905 and rooted in the Baptist tradition, the University now serves approximately 3,000 students across more than 80 undergraduate and graduate programs. As a Carnegie Doctoral/Professional institution, Gardner-Webb is dedicated to academic excellence, leadership development, and meaningful service to others.

Our community reflects a shared commitment to One Webb, creating an environment where people support one another, pursue their purpose, and work together to make a lasting impact. GWU attracts students from across the nation and around the world and competes in NCAA Division I athletics with 22 teams and more than 500 student-athletes.