What are the responsibilities and job description for the Influencer Marketing Coordinator position at gallerymediagroup?
Gallery Media Group is a modern day media company with an overall mission to 'Make Positivity Louder.' GMG focuses efforts on where consumer attention currently lies and continues to shift.
Gallery Media Group includes women’s lifestyle brand PureWow and a collection of social-first media brands, such as @cocktails and @ballplayers on Instagram and TikTok that reach over 200M consumers. Additionally, GMG has an expansive experiential arm rooted in Gallery Houses—a fusion of social content, creators and cultural moments at scale—as well as a robust influencer marketing business.
The company was founded in 2010 by CEO, Ryan Harwood and is now part of VaynerX, the Gary Vaynerchuk-owned holding company.
We're seeking a full-time, Influencer Marketing Coordinator. In this role, you will support the Influencer Marketing team in all aspects of the campaign process.
RESPONSIBILITIES:
Influencer Sourcing
- Source influencers that fit the correct demographic and audience for each campaign
- Keep a pulse on trending influencers within the space to use for brand partnerships
- Use influencer marketing tools to assess and find ideal partners
Influencer Campaign Management
- Support team as needed on campaigns which includes, but not limited to outreach emails, content deliverables and approvals, and processing influencer payments
- Organize campaign details in internal drives and keep trackers up-to-date
- Ensure influencer content was posted at specified date and obtain live links and screenshots
Be an Expert in the Influencer Marketing Space
- Establish and maintain long-term relationships with key contacts within the influencer space
- Stay informed of platform updates, specifically across Instagram, TikTok, Facebook, Pinterest, Twitch and Twitter
- Maintain an understanding of influencer marketing landscape, staying on top of trends and implementing changes as needed and help with newsletter
QUALIFICATIONS AND EXPECTATIONS:
- You have 1-3 years experience in social media influencer campaign management
- Strong interest in influencer event management that may require domestic travel
- Knowledge of beauty creator space
- You are a reliable, motivated, self-sufficient and fast worker
- You are obsessed with all things social media and are usually following rising influencers before they go viral
Location: New York (hybrid)
Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors. We encourage those who are passionate about what we do to apply!
- Exact compensation may vary based on skills, experience, and location.
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits
Base Salary
$40,000 - $50,000 USD
Salary : $40,000 - $50,000
