Digital Insights & Analytics Manager

Digital Insights & Analytics Manager

Department: Digital

Reports To: VP of Digital Services

Location (On-Site – 5 Days in Office): New York City, Midtown Manhattan – Fashion District

About G-III Apparel Group, Ltd. | www.g-iii.com

G-III is a global leader in design, sourcing, manufacturing, distribution, and marketing, powering more than 30 owned and licensed fashion brands. Our entrepreneurial culture and strong industry partnerships allow us to deliver market-leading product and growth across our expansive portfolio.

Success Profile

The Digital Insights & Analytics Manager is a key member of the Digital team, responsible for developing actionable insights that enhance performance across G-III’s digital ecosystem. This role blends advanced analytics, business intelligence, and cross-functional collaboration to drive strategic decision-making, optimize customer experience, and elevate overall digital business results. The ideal candidate combines technical proficiency with strong communication skills and a passion for understanding digital consumer behavior.

Key Responsibilities

Reporting, Analytics & Insights Development

• Build and maintain scalable reporting frameworks and dashboards (Power BI, Excel) that provide clear, actionable insights across multiple digital content and consumer-feedback platforms.
• Monitor daily engagement and conversion trends, product/content performance, and customer reviews, translating findings into meaningful recommendations for Product, Marketing, Sales, and DTC teams.
• Deliver weekly, monthly, and quarterly insights reports to leadership, highlighting shifts in performance, key trends, and strategic recommendations.
• Conduct in-depth analyses—including funnel/conversion performance, user behavior, and campaign effectiveness—to identify opportunities for improvement.

Cross-Functional Collaboration & Strategy

• Partner with cross-functional teams to define reporting needs, KPIs, and business goals.
• Collaborate with Content, Merchandising, Digital Operations, Marketing, and other stakeholders to strengthen analytics capabilities and support performance optimization efforts.
• Provide insight-driven recommendations to improve customer journey friction points and increase eCommerce efficiency.
• Support the integration and consolidation of product content systems and analytics platforms.

Data Accuracy, Quality & Optimization

• Ensure data accuracy, consistency, and integrity across dashboards, reporting tools, and analytics platforms.
• Maintain documentation for reporting logic, methodologies, and KPIs.
• Proactively identify opportunities to enhance data governance, streamline reporting workflows, and improve insights visibility across teams.

Qualifications

• Bachelor’s degree in Business, Analytics, Marketing, or a related discipline.
• 3–6 years of experience in business analytics, consumer insights, digital analytics, or related fields.
• Advanced proficiency in Microsoft Excel, Power BI (or similar BI platforms), and experience with web analytics tools such as Google Analytics or Adobe Analytics.
• Experience in Direct-to-Consumer digital commerce is required.
• SQL experience is a plus.
• Apparel & Accessories industry experience is a plus.
• Strong communication and data storytelling skills, with the ability to translate technical concepts into clear business insights.
• Highly organized, detail-oriented, and capable of managing multiple projects simultaneously.
• Collaborative mindset with the ability to work across teams and departments.
• Entrepreneurial, proactive, and passionate about analytics and digital transformation.

What We Offer

• Competitive compensation and performance-based incentives
• Comprehensive health, dental, and vision insurance
• 401(k) with company match
• Generous PTO and paid holidays
• Employee discounts across G-III brands
• Career development opportunities within a dynamic, growing organization
• A collaborative environment that values innovation, creativity, and digital excellence

Pay Range

$90,000 – $120,000 per year

Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the New York City Salary Transparency Law.