What are the responsibilities and job description for the Graphic Designer/Marketing Assistant position at Frost King?
Company Description
Frost King is a long-established leader in packaged weatherstripping and DIY home improvement solutions, trusted by consumers for more than 60 years. With a catalog of over 2,000 products, Frost King focuses on helping households save money and energy throughout the year. Its products, including weatherstripping, insulation kits, and roof and gutter deicing kits, are available in more than 10,000 hardware and home improvement stores nationwide and worldwide.
The company’s innovations played a key role in the early “Do-It-Yourself” movement and continue to support homeowners in keeping their homes comfortable in every season. Frost King’s commitment to quality and practical design offers creative professionals an opportunity to contribute to a recognizable and respected brand.
Role Description
This full-time, on-site Graphic Designer role is based in Mahwah, NJ. The Graphic Designer will create and refine visual assets that support Frost King’s brand and product lines across packaging, marketing materials, digital content, e-commerce, and in-store displays.
The role will be responsible for developing graphics and layouts, creating logos and brand elements for product families, selecting typography, and ensuring visual consistency across all customer touchpoints. The Graphic Designer will work closely with marketing, product, and sales teams to translate business objectives and product information into clear, engaging visual communications.
The Graphic Designer will also support the coordination and management of product and marketing content across multiple channels. This includes organizing, preparing, uploading, updating, and maintaining digital assets and product information within retailer, e-commerce, client-facing, and other content portals. The role will ensure that imagery, copy, product information, and other assets are accurate, current, properly formatted, and aligned with Frost King brand standards.
Photography will be an important component of the role, with responsibility for supporting product photography and creating visual assets for packaging, digital, e-commerce, and marketing applications. The Graphic Designer will also use image-editing and compositing skills to enhance and prepare photography and other visual content for various applications.
The position will also utilize 3D design capabilities to create product renderings, mockups, visualizations, and other imagery that can support packaging, marketing, e-commerce, and product presentations.
The Graphic Designer will prepare files for print and digital production, maintain brand guidelines, manage digital assets, coordinate multiple projects and deadlines, and contribute to ongoing improvements in Frost King’s visual identity and content across all customer-facing platforms.
Must haves:
- Strong graphic design skills with experience creating visual communications for both print and digital applications.
- Strong understanding of typography, layout, composition, and visual communication.
- Experience with logo design and branding, with the ability to create and maintain consistent visual identities across product lines and marketing materials.
- Proficiency with industry-standard Adobe Creative Cloud applications, in particular Illustrator, Photoshop, and InDesign.
- Experience designing packaging, displays, point-of-sale materials, and other marketing materials for consumer products.
- Photography and retouching skills, particularly product photography, with an understanding of lighting, composition, image capture, and photo editing.
- Experience coordinating and managing digital content, product information, imagery, and other assets across multiple platforms and internal stakeholders.
- Experience using or managing retailer, e-commerce, client-facing, or digital content portals, including uploading, organizing, updating, and maintaining digital content while ensuring accuracy, consistency, and adherence to brand standards.
- Strong organizational and project-management skills, with the ability to manage multiple projects, priorities, and deadlines in a collaborative environment.
- Ability to follow established brand guidelines while also contributing creative ideas to evolve and strengthen the brand.
- Strong attention to detail and the ability to ensure accuracy across both visual and product-related content.
- Bachelor’s degree in graphic design, Visual Communications, or a related field, or equivalent practical experience.
- A portfolio demonstrating relevant graphic design, packaging, product, digital, and/or photography work.
- Salary commensurate with experience.
Nice-to-haves:
· Experience using 3D rendering software like Adobe Dimension or Blender.
· Prior experience engaging with and uploading content in vendor portals, i.e. Syndigo or proprietary portals.
· Knowledge of Web design or basic web/digital design, particularly in preparing visual assets for websites, e-commerce platforms, and other digital channels.
· Spanish language fluency a plus