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VP of Finance

Freshly Picked, Inc.
Lindon, UT Full Time
POSTED ON 11/8/2025
AVAILABLE BEFORE 12/7/2025

Position Summary

Lead the Finance and Accounting functions, including financial reporting, analysis and planning.  Provide strategic direction and operational leadership to ensure financial performance aligns with long-term business objectives. Partner with the CEO to drive growth, improve efficiency, and achieve performance targets. The position is in Lindon, Utah and will require in-person work on a hybrid schedule.


Primary Duties

  • Work closely with the CEO to improve performance and enhance company value.  
  • Develop and maintain departmental metrics, dashboards and KPIs to identify and assess business opportunities and risks.
  • Proactively provide recommendations to optimize growth, efficiency and profitability.
  • Develop the company’s strategic plan, set goals and execute growth initiatives.
  • Coordinate effective cash flow management practices.
  • Provide direction to the outsourced controller as well as fulfillment and production leads.
  • Management of monthly reporting function:
  • Review all monthly reconciliations, including all critical accounts.
  • Maintain proper accruals to deliver accurate period results.
  • Prepare MD&A and other financial analysis as needed.
  • Prepare weekly cash flow reporting and bank compliance certificates.
  • Develop and review critical assumptions in the budgeting process.
  • Manage tax preparation, filing and supporting work papers.
  • Maintain accurate financial reporting in QuickBooks online.
  • Manage the annual financial audit process and insure timely, accurate financial reporting in accordance with U.S. GAAP.
  • Oversee risk management, including insurance coverage and renewals.
  • Perform other duties and specific projects as assigned.


Required Knowledge, Skills, Abilities, and Attributes

  • Bachelor’s degree in accounting with 7-10 years progressive experience in financial management in a manufacturing or distribution environment. A CPA or Master’s in Accounting is preferred. 
  • Experience in Quickbooks online
  • Demonstrate interpersonal and team leadership capability along with strong analytical, communication and organizational skills required.


Compensation and benefits

  • Pay depending on experience
  • Medical, Dental, Life and Vision Insurance
  • 401k
  • Paid time off
  • Hybrid (in office/remote) working schedule


Salary.com Estimation for VP of Finance in Lindon, UT
$175,685 to $228,924
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