Art Director - Brand & Packaging

Our client, a hard goods manufacturing company, is seeking an Art Director - Brand & Packaging to join their team in New York!

Responsibilities

• Lead the creative direction and visual identity across all brand and product categories.
• Manage and mentor a team of designers, ensuring high-quality output and professional growth.
• Oversee concept development, layout, typography, photography direction, packaging design, and digital assets.
• Partner with Product Development and Packaging teams to ensure product visuals and packaging align with brand standards and market trends.
• Collaborate with Marketing to create cohesive campaigns, sales materials, and promotional assets.
• Review and approve all creative materials before release, ensuring accuracy, consistency, and brand alignment.
• Maintain and evolve brand guidelines to support company growth and product expansion.
• Coordinate with external agencies, photographers, and freelancers as needed.
• Stay current with industry trends, consumer insights, and design innovations to drive continuous improvement.
• Manage creative timelines, workflow, and priorities to meet project deadlines.

Qualifications

• Bachelor’s degree in Graphic Design, Visual Arts, Creative Direction, or related field.
• 7 years of experience in design or creative roles, with at least 2–3 years in a leadership or art director position.
• Strong portfolio showcasing brand, packaging, print, and digital design.
• Expert-level knowledge of Adobe Creative Suite and design production processes.
• Experience in wholesale, retail, or consumer goods industries strongly preferred.
• Strong leadership, communication, and project management skills.
• Ability to work full-time on-site and collaborate in a fast-paced environment.

Full time in office.

$120k-130k

Please submit your resume for consideration.