Sr Marketing Specialist - CRP Mktg OH FSL

At Fossil Group, we are a global team that dares to dream, disrupt, and deliver innovative watches, jewelry, and leather goods to the world. We're committed to long-term value creation, driven by our core values: Authenticity, Grit, Curiosity, Humor, and Impact. If you are a forward-thinker who thrives in a diverse, global setting, we want to hear from you.

Make An Impact

We’re looking for a sharp and energetic Trade Marketing Sr. Specialist to support trade marketing strategy and execution for Fossil Group North America. The right candidate will be highly motivated, collaborative, and passionate about marketing, retail, and building strong cross-functional partnerships.

This role supports the North America Marketing (NAM) team across Fossil Group’s Portfolio Brands, helping translate global brand strategies into effective, localized trade wholesale programs that drive awareness and sell in and sell out.

Planning & Execution

• Translate global brand strategies into channel-specific plans tailored to NAM trade accounts.
• Build and manage the annual trade marketing calendar, aligning priorities with sales, brand, and retail teams.
• Localize global initiatives to fit account partner needs, seasonal priorities, and consumer behaviors.
• Identify and optimize marketing tactics based on performance insights and ROI.
  
  

In Store Visibility

• Lead in-store visibility, including fixtures, displays, signage collateral, windows and merchandising direction.
• Partner internally and externally to ensure brand consistency across all touchpoints.
• Manage seasonal refreshes and updates with NAM key accounts (for example: Macy’s, Dillard’s, Nordstrom, Neiman Marcus, Bloomingdale’s).
• Oversee 3rd-party retail marketing/merchandising agencies and execution quality.
  
  

Trade Campaigns

• Plan and execute trade promotions and seasonal retail campaigns that align with brand guidelines and local market opportunities.
• Manage co-op and trade marketing budgets, ensuring effective and compliant use of funds.
• Lead trade campaign planning, approvals, and execution for co-op spend across key accounts.
  
  

Partner Support

• Develop impactful sell-in tools and presentations for market weeks and key account meetings.
• Manage the creation and maintenance of sell-in materials (lookbooks, trade decks, sales sheets, product training).
• Collaborate with key accounts to co-develop joint marketing plans and incentive programs.
  
  

Performance Tracking & Optimization

• Monitor sell-in/sell-out performance, activation ROI, and share actionable insights post-campaign.
• Oversee Amazon and Web Collage asset deployment and performance tracking.
• Manage projects and timelines through the internal project management system, ensuring timely delivery.
  
  

Who You Are

• 5 years of marketing experience in retail, wholesale, or consumer brands (digital experience a plus).
• Bachelor’s degree in Marketing, Business, or related field.
• Strong leadership, problem-solving, and cross-functional collaboration skills.
• Excellent written and verbal communication, with strong relationship-building and negotiation abilities.
• Highly organized, detail-oriented, and capable of managing multiple projects in a fast-paced environment.
  
  

At Fossil Group, we embrace purpose and take every opportunity to work together to make the world a little better. We’re committed to fostering a culture of inclusivity and collaboration, where all employees are encouraged to contribute their unique selves and perspectives as valued members of our team.

We are an Equal Employment Opportunity Employer dedicated to a policy of non-discrimination in all employment practices without regard to age, disability, gender identity or expression, marital status, pregnancy, race, religion, sexual orientation, or any other protected characteristic.

If you need any accommodations during the interview process, just let us know at careers@fossil.com.