What are the responsibilities and job description for the Manager, Go-To-Market position at fortune?
FORTUNE MEDIA: Manager, Go-To-Market
Position Overview
We are seeking a highly motivated, detail-driven, and results-oriented Manager to join Fortune’s Go-To-Market team. This position is dedicated to driving advertising and partnership revenue across all media platforms, including digital media, conferences, print, social, and more.
You will serve as a key leader in the pre-sales process for ad-based marketing partnerships—managing everything from ideation through RFP completion and proposal submission—with the goal of meeting and exceeding revenue targets. The Manager will collaborate closely with colleagues from Sales, Editorial, Account Management, Activation, Product, and FORTUNE Brand Studio, and will play a pivotal role in crafting narrative research stories, analyzing the competitive landscape, and developing go-to- market strategies for new franchises and products.
The role reports to the Director, Go-To-Market, and requires working 5 days a week in the New York oRice.
Primary Responsibilities
- Drive ad sales revenue by conceiving and communicating creative go-to-market solutions using Fortune’s full portfolio of multiplatform assets.
- Lead the pre-sales process for marketing partnerships, including brainstorms, edit ideation, kickoR meetings, recaps, custom deck creation, and sales materials.
- Develop and execute go-to-market strategies for product and franchise launches, including competitive analysis, target audience definition, and value proposition development.
- Deliver dynamic messages and communications, not simply decks and sell sheets.
- Manage RFPs, custom programs/franchises, proposal decks, and general sales
materials across diverse advertising categories and media platforms. - Critically analyze the competitive landscape and take ownership of crafting compelling research stories in support of partnership proposals.
- Proactively collaborate with cross-functional teams to ensure strategic alignment and successful market entry for new products and initiatives.
- Oversee project management for GTM launches and franchise expansions from ideation to completion to achieve and exceed revenue goals.
Professional/Personal Qualifications
- Relevant Work Experience: 4 years in go-to-market, ad-sales marketing, or product marketing within a media organization or agency. Experience with various media platforms and ad categories strongly preferred.
- Skills: Proficient in Microsoft ORice Suite, especially PowerPoint, Excel, and Word. Graphic design skills are a plus.
- Team Player: Innovative, professional, and resourceful self-starter with outstanding interpersonal skills and a reputation for trustworthiness.
- Cross-Functional Collaborator: Demonstrated ability to work seamlessly with a variety of disciplines, including Sales, Editorial, Product, and Account Management.
- Attention to Detail: Highly organized, thorough, and thoughtful in managing projects from ideation to completion; excels at building eRiciencies in dynamic environments.
- Strong Communicator: Recognized for quick responses, narrative storytelling, producing excellent go-to-market materials and pitch decks, writing concise emails, and solving problems rapidly and clearly.
Total Compensation: Up to $100,000
A few of Fortune’s perks and benefits:
- 20 vacation days and 2 personal days on top of 11 company holidays and an honor-based sick leave policy
- Health, dental, and vision coverage (90% paid for individuals and families), along with flexible spending accounts where Fortune contributes to your HSA
- 401(k) plan
- Generous parental leave
- Dependent care, commuter, and cell phone benefits
- Tuition reimbursement program
- A commitment to an open, inclusive, and diverse work culture
Location: This role will be based in NYC with 5 days/week in the office.
FORTUNE
Fortune Media is a global media organization dedicated to helping its readers, viewers, and attendees succeed in business through unrivaled access and best-in-class storytelling. Fortune’s mission is to drive the conversation about business. With a global perspective, the guiding wisdom of history, and an unflinching eye to the future, we report and reveal the stories that matter today—and that will matter even more tomorrow. With the trusted power to convene and challenge those who are shaping industry, commerce and society around the world, Fortune lights the path for global leaders—and gives them the tools to make business better. Our values inform our mission. We believe that business can be a powerful platform for good, and we are committed to holding it to that standard.boards.greenhouse.io
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Salary : $100