Demo

Business Development Sales Associate

Forklifts Group
Cincinnati, OH Full Time
POSTED ON 7/2/2026
AVAILABLE BEFORE 7/31/2026

Location: Cincinnati, Dayton, or Columbus


WHY JOIN TEAM FORKLFITS GROUP?

  • We are a 3rd generation family-owned company.
  • Core values shape our culture and drive us to deliver the best for our employees and customers. We uphold a culture of:
  • Positivity
  • Teamwork
  • Self-development
  • Integrity
  • Community service
  • Safety


We offer paid-on-the-job training, development and advancement opportunities from Certified Dealer Trainers.


Job Summary

The Business Development Sales Associate is an early career development salaried position on our Sales team who identifies all prospects in the assigned territory, evaluating the resources needed to develop business relationships. They develop sales strategies, proposals, and forecasts, selling approved products and services. The Business Development Sales Associate works strategically with customers to provide solutions to meet their material handling needs.


Essential Functions

  • Arranges appointments with customers, which include pre-arranged appointments or cold calls.
  • Develops proposals in accordance with Forklifts Group standards and presents them to customers, reviewing them in detail.
  • Coordinates the presentation of all new truck proposals in-person to potential customers.
  • Coordinates customer meetings with Sales Representatives.
  • Engages customers by adapting to their buying style, incorporating proven sales techniques and a consultative approach to effectively demonstrate Forklifts Group’s material handling solutions.
  • Collaborates with other internal department staff members as needed, working closely with all company divisions to develop cross-selling strategies and ensure a great customer experience.
  • Initiates and approves all documentation to complete sales orders.
  • Meets customer expectations for continued support and follow-up after sales are final, including truck delivery, signing of the delivery report, truck orientation, service schedules, etc.
  • Facilitates demonstrations of material handling solutions as needed with ongoing on-site follow-ups throughout the demo time period.
  • Consistently works toward acquiring new business by generating leads, following up on them, and networking through current customers.
  • Attends team meetings to review department goals and strategies as required.
  • Works with Sales Manager to develop annual sales goals and works toward meeting them.
  • Consistently monitors territory by making sales calls daily.
  • Uses CRM to track daily customer interactions.
  • Maintains professionalism on the job at all times.
  • Is reliable and punctual in reporting for work as scheduled.
  • Performs other duties of a similar nature as required.


Position Qualifications

Education

  • High School Diploma or equivalent.
  • Bachelor’s degree in Business or related field preferred.


Experience

  • Two or more years of outside sales experience.
  • Valid Driver’s License and driving record acceptable to the insurance company.


Additional Requirements

  • Experience with LinkedIn Navigator and/or Salesforce preferred.
  • Proficiency in Microsoft Office Suite.
  • Ability to work independently and as a team.
  • Strong written and verbal communication skills to convey information to internal and external customers clearly and concisely.
  • Ability to develop relationships with customers.
  • Minimal travel outside of the territory (trade shows, training).
  • Smart dress and a professional appearance.


Benefits

  • All shifts Monday - Friday 7:00 am - 4 pm
  • Competitive salary with quarterly bonus opportunities
  • Comprehensive benefits include medical, dental, vision, and 401(k) with employer match and profit-sharing. Opportunity to earn monthly premium discounts. 3 weeks PTO annually prorated in the first year, and 10 paid company holidays.
  • Tuition and Gym Reimbursement Programs
  • Company provided cutting-edge technology.
  • And so many more perks when you join the Towlift team!


Forklifts Group is an equal opportunity employer, all applicants will be considered for employment regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. We are proud employers of Veterans, helping them to navigate the transitions of life and reach their fullest potential.

Salary.com Estimation for Business Development Sales Associate in Cincinnati, OH
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