What are the responsibilities and job description for the Senior Manager, Advisor Strategy & Operations position at Fora Travel?
About Fora
Fora is the modern travel agency, redefining what it means to be a travel advisor in today’s world. We’re a next-generation platform that provides a comprehensive, business-in-a-box solution—combining cutting-edge technology, personalized training, a vibrant community, and exclusive industry partnerships—all designed to empower anyone with a passion for travel to turn that passion into a thriving business. Whether you're a travel enthusiast or an experienced professional, Fora equips you with everything needed to launch and scale a successful travel advisory business, making it the ultimate way to align work with your lifestyle.
At the heart of Fora is our mission: to power the next generation of travel entrepreneurs to transform their love for travel into a fulfilling full-time or part-time career, offering unparalleled flexibility, autonomy, and support. We believe that everyone, from seasoned travel professionals to first-time entrepreneurs, can build a career that’s both profitable and aligned with their passions.
Our platform combines innovative technology with the human touch, offering:
We're proud of the recognition we've received, including:
About The Role
We’re seeking a strategic, commercially minded operator to own the business growth and operational success of our top advisors (Pro and Fora X). As the Senior Manager, Strategy & Operations, you will be directly accountable for driving measurable increases in revenue per advisor, adoption of high-impact products, and retention rates.
This role is part strategist, part business owner, part community builder. You’ll design and execute the end-to-end advisor experience from onboarding through long-term engagement. You’ll ensure every touchpoint delivers both exceptional value to members and tangible business results.
Reporting to the Head of Advisor Experience, you’ll partner closely with Training & Development, Community, Events, Travel Partners, Product Operations, Product, and Data & Analytics to run a high-performance, high-ROI advisor segment. You’ll also set and own commercial targets, review performance against them, and iterate relentlessly.
Key Responsibilities
Set & Own Commercial Targets
Compensation for this role varies based on experience, with an indicative range of $110K–$180K equity. Final compensation will depend on the level at which the candidate is hired, as we’re considering multiple levels for this role.
Our Values
We’re forging our own path
Fora has always been about driving change within the industry. We’re not interested in maintaining the status quo.
We’re stronger together
Community is our cornerstone and collective power is our strength. We believe we can all go further when we operate together, using our combined leverage to unlock better opportunities and outcomes for our advisors, partners, and travelers.
We believe in technology
We believe technology is an answer to some of the most fundamental challenges the travel industry faces. We believe advancements in AI, bold investments in our platforms, and a world-class data infrastructure will transform the work of our advisors and our partners, while creating better travel experiences for travelers.
We’re here to serve
We operate in service of our community and believe that when they’re empowered to focus on what they do best, we all win. It’s why we relentlessly advocate for our advisors and prioritize their best interest every step of the way.
We mean business
Fora is equal parts fun, meaningful work and serious travel business. We’re unlocking opportunities for thousands of travel entrepreneurs, delivering a stream of high-quality guests at scale for our partners, and providing a superior travel experience for our travelers. It’s a better equation for the future of our industry.
You must have authorization to work in the United States. Fora is unable to assist applicants with obtaining work authorization.
EQUAL OPPORTUNITY
Fora is committed to an equitable hiring process and an inclusive work environment. BIPOC and traditionally underrepresented candidates are strongly encouraged to apply. We will not discriminate and will take action to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, upgrading, promotions, and other conditions of employment against any employee or job applicant on the bases of race, color, gender, national origin, age, religion, creed, disability, veteran's status, sexual orientation, gender identity, gender expression or any other characteristic protected by law.
Fora is the modern travel agency, redefining what it means to be a travel advisor in today’s world. We’re a next-generation platform that provides a comprehensive, business-in-a-box solution—combining cutting-edge technology, personalized training, a vibrant community, and exclusive industry partnerships—all designed to empower anyone with a passion for travel to turn that passion into a thriving business. Whether you're a travel enthusiast or an experienced professional, Fora equips you with everything needed to launch and scale a successful travel advisory business, making it the ultimate way to align work with your lifestyle.
At the heart of Fora is our mission: to power the next generation of travel entrepreneurs to transform their love for travel into a fulfilling full-time or part-time career, offering unparalleled flexibility, autonomy, and support. We believe that everyone, from seasoned travel professionals to first-time entrepreneurs, can build a career that’s both profitable and aligned with their passions.
Our platform combines innovative technology with the human touch, offering:
- Best-in-class training programs to help agents develop expert knowledge, no matter their starting point.
- A powerful suite of tools for booking, client management, and marketing, ensuring agents can focus on delivering exceptional travel experiences.
- Access to an engaged community of fellow advisors, fostering collaboration, support, and shared learning.
- Exclusive partnerships with top travel brands, providing access to competitive rates, perks, and experiences that elevate advisors’ offerings.
We're proud of the recognition we've received, including:
- LinkedIn’s Top Startups List 2024
- Fast Company’s Most Innovative Companies 2025 and 2023
- Built In 2025 Best Places to Work
- And several "top agency" awards from our fantastic partners including Virtuoso, IHG, Four Seasons, and more
About The Role
We’re seeking a strategic, commercially minded operator to own the business growth and operational success of our top advisors (Pro and Fora X). As the Senior Manager, Strategy & Operations, you will be directly accountable for driving measurable increases in revenue per advisor, adoption of high-impact products, and retention rates.
This role is part strategist, part business owner, part community builder. You’ll design and execute the end-to-end advisor experience from onboarding through long-term engagement. You’ll ensure every touchpoint delivers both exceptional value to members and tangible business results.
Reporting to the Head of Advisor Experience, you’ll partner closely with Training & Development, Community, Events, Travel Partners, Product Operations, Product, and Data & Analytics to run a high-performance, high-ROI advisor segment. You’ll also set and own commercial targets, review performance against them, and iterate relentlessly.
Key Responsibilities
Set & Own Commercial Targets
- Own annual and quarterly qualitative and quantitative targets including revenue per advisor, adoption of priority features, and retention and renewal rates.
- Create strategies and programs explicitly designed to hit these targets, adjusting in real time based on performance data.
- Develop and refine the strategic roadmap for top advisors, ensuring alignment with larger business objectives.
- Lead onboarding, welcome, and community integration experiences — optimizing for activation speed, early adoption, and fast revenue contribution.
- Pilot, measure, and scale initiatives that increase advisor capability, deepen product engagement, and deliver positive ROI.
- Partner with Events and Training to design top-advisor-specific experiences that increase loyalty and business impact.
- Integrate Pro and Fora X Chapter experiences to foster local community ties that drive retention and partner revenue.
- Build and maintain the top advisor KPI dashboard and targets, tracking revenue per advisor growth rate, adoption rates for key products and offers, and retention and satisfaction metrics (NPS, belonging scores, churn).
- Use segmentation and leading indicators to identify opportunities, then design targeted interventions to lift results.
- Run quarterly business reviews for the segment, making clear recommendations for program evolution, product enhancements, and operational improvements.
- 6–9 years of experience, with 1–2 years in top-tier management consulting, investment banking, or a structured GM/rotational program (Amazon, Uber, DoorDash, etc.) preferred.
- Proven ability to own and exceed business targets in a customer, member, or advisor-focused organization.
- Strong commercial acumen and track record connecting engagement strategies directly to revenue, retention, and adoption metrics.
- Advanced analytical skills, comfortable with BI tools, dashboards, and translating data into decisions.
- Experience in strategic journey mapping, segmentation, and program design.
- Exceptional communication and influence skills; proven ability to align cross-functional teams toward common commercial goals.
- Startup or high-growth experience, ideally in a member-based or marketplace model
- MBA or other advanced degree
Compensation for this role varies based on experience, with an indicative range of $110K–$180K equity. Final compensation will depend on the level at which the candidate is hired, as we’re considering multiple levels for this role.
- Unlimited vacation
- Health Insurance (including an option completely covered by Fora HQ)
- Dental & Vision Insurance
- Wellhub Memberships
- 401k plan with company match
- Commuter Benefits
- Supplemental Life Insurance
- Stock Options
Our Values
We’re forging our own path
Fora has always been about driving change within the industry. We’re not interested in maintaining the status quo.
We’re stronger together
Community is our cornerstone and collective power is our strength. We believe we can all go further when we operate together, using our combined leverage to unlock better opportunities and outcomes for our advisors, partners, and travelers.
We believe in technology
We believe technology is an answer to some of the most fundamental challenges the travel industry faces. We believe advancements in AI, bold investments in our platforms, and a world-class data infrastructure will transform the work of our advisors and our partners, while creating better travel experiences for travelers.
We’re here to serve
We operate in service of our community and believe that when they’re empowered to focus on what they do best, we all win. It’s why we relentlessly advocate for our advisors and prioritize their best interest every step of the way.
We mean business
Fora is equal parts fun, meaningful work and serious travel business. We’re unlocking opportunities for thousands of travel entrepreneurs, delivering a stream of high-quality guests at scale for our partners, and providing a superior travel experience for our travelers. It’s a better equation for the future of our industry.
You must have authorization to work in the United States. Fora is unable to assist applicants with obtaining work authorization.
EQUAL OPPORTUNITY
Fora is committed to an equitable hiring process and an inclusive work environment. BIPOC and traditionally underrepresented candidates are strongly encouraged to apply. We will not discriminate and will take action to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, upgrading, promotions, and other conditions of employment against any employee or job applicant on the bases of race, color, gender, national origin, age, religion, creed, disability, veteran's status, sexual orientation, gender identity, gender expression or any other characteristic protected by law.
Salary : $110,000 - $180,000