What are the responsibilities and job description for the Content Creator & Designer - Hybrid position at Foothill Credit Union?
Position: Content Creator & DesignerPay Range: $29.38 to $33.50 per hourFLSA Classification: Non-exemptThis is a hybrid role based in Arcadia, CA. Please include a link to your portfolio or work samples in your resume. Join the Team That Puts Community First!Foothill Credit Union isn’t just a financial institution—we’re a trusted partner proudly rooted in the heart of the San Gabriel Valley. For decades, we’ve been serving educators, healthcare professionals, municipal employees, families, and more than 250 local businesses with one mission: to improve our members' financial health.Our commitment to excellence speaks for itself:Five-Star Rating from Bauer Financial—placing us among the best in the industry.CUNA’s 2021 Member Benefits Top Performance Award for delivering an average direct benefit of $690 per member household.#1 in California for 2024 in the overall return of value to members among peer credit unions ($700MM–$1B), according to Callahan & Associates.But we’re more than numbers—we’re a community advocate. Through partnerships, events, sponsorships, and fundraising, we give back to the people and organizations that make the San Gabriel Valley thrive. When you join Foothill, you’re not just building a career—you’re making a difference.Ready to be part of something bigger? Apply today and help us continue to raise the bar for service, innovation, and community impact!Benefits and Perks: 100% covered Medical/Dental/Vision for Team Members401(k) plan with matchProfit-Sharing Plan Paid Holidays Paid Time-Off And more!What You'll Do: The Content Creator and Designer (CCD) plays a key role in elevating the credit union’s brand by developing high-quality visual content for social, digital, and print platforms. This position combines strong design expertise with hands-on content production, including concepting, filming, and editing social-first video (such as Reels and TikToks) that resonates with our audience. The CCD supports the marketing team through consistent, on-brand creative execution that drives fast, effective campaign delivery. This role is perfect for someone who enjoys crafting compelling visuals, managing content calendars, and contributing to campaign execution. Ideal candidates will have excellent communication skills, a keen eye for design, and experience using generative AI tools for research, ideation, and scaling creative output.Essential Duties and Responsibilities: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required but may not be all-inclusive. Additional functions and requirements may be assigned by supervisors as deemed appropriate.Social Media & Content CreationUnder the guidance of Marketing leadership, design and produce multimedia content (short-form videos, carousels, animations, graphics, and copy) across social platforms while ensuring consistency in brand voiceDevelop engaging content across various channels (website, emails, social media, paid ads, webinars, in-branch, direct mail, etc.)Follow platform-specific strategies to drive engagement, increase brand awareness, and encourage action Create and implement content plans to drive engagement and conversionsAnalyze performance using analytics tools, tracking key metrics such as engagement, reach, and conversions, and adjust strategies to optimize resultsPartner with inter-departmental teams to ensure content aligns with overall strategies and enhances the member experienceCoordinate revisions and approvals with internal stakeholders, ensuring adequate time for reviewUnder the guidance of Marketing leadership, create visually appealing content using design templates, and edit for accuracy, clarity, and qualityCollaborate with the compliance team to ensure all content adheres to legal, regulatory, and ethical standardsCapture member reviews, testimonials, and social media mention to create content that leverages social proof, builds trust, and enhances credibilityMonitor social interactions on Google and Yelp pages and other platforms by responding to comments, messages, mentions, and reviews to build meaningful community relationshipsLeverage generative AI to enhance marketing campaigns and streamline content creation for greater efficiency and impactCreate and maintain content calendars, ensuring timely delivery of marketing assetsStay up to date with industry trends, competitive activities, and best practices to ensure content remains relevantMaintain an organized repository of creative files, templates, and project archivesVisual Design & Campaign SupportTranslate campaign concepts into visual assets that drive engagement and clarityFollowing and adhering to the department’s marketing guidelines, the CCD will produce flyers, posters, branch signage, event materials, and templatesProduce engaging video tutorials, testimonials, and promotional content that aligns with marketing objectiveDesign bite-sized, visually engaging content that captures attention and encourages sharing and interactionCreate content with a focus on user experience, ensuring readability and visual appeal.Prepare files for print and manage production specifications as neededRepurpose content across multiple platforms, tailoring it to each channel’s audience and formatStay updated on design trends and industry best practices to keep creative assets fresh and modernExperience/Education Requirements:Bachelor’s degree in Marketing, Communications, Design, or equivalent experienceMinimum two (2) years of experience in content creation, social media, multimedia design, or marketingProficiency in Canva Pro and Adobe Creative SuiteExperience with both B2C and B2B brands in consumer tech, fintech, financial services, or other regulated industries preferredOther Essential Skills and Abilities:Strong sense of layout, spacing, color, and typographyAbility to manage multiple deadlines and stay organizedProficient in generative AI tools with a strong willingness to upskillFamiliarity with platform algorithms, trends, and audience engagement strategiesAbility to use marketing automation systems, preferably HubSpot.Strong project management skills with the ability to prioritize and meet deadlinesExcellent communication and teamwork skillsKnowledge of financial marketing compliance and disclosure standards is a plusProficiency in Microsoft Office Products (e.g., Word, Excel, PowerPoint)Ability to quickly assess problems and devise viable, effective solutions as issues ariseStrong ability and willingness to collaborate in a team environment and contribute to team effortsFoothill Credit Union is an Equal Opportunity Employer and does not discriminate against any team member or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, intersectionality, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.Compensation details: 29.38-33.5 Hourly WagePI5de9d9b719f2-25405-39405562
Salary : $29 - $34