Account Executive, Consumer Marketing/Media Relations

Overview

FleishmanHillard, a global integrated communications agency, is looking for a media relations-focused Account Executive to join our Carolinas team. This position provides the opportunity to focus on building and executing media strategies that result in high-quality placements and implementing public relations tactics for multiple top-tier clients. This individual will have the opportunity to work alongside multi-office teams to execute award-winning public relations programs for Fortune 500 clients and beloved brands spanning the retail, technology, food & beverage, and lifestyle industries.

At FleishmanHillard, we embrace challenges, think boldly, trust each other, and harness our talented worldwide network to provide the best in-class counsel to our roster of remarkable global clients. Are you ready to join the team? We recognize that diversity and inclusion benefit our agency, our clients, and the communities in which we work and live. To that end, we strongly encourage applications from women, people of color, members of the LGBTQ community, veterans, and individuals with disabilities. As part of our ongoing effort to be the world’s most inclusive agency, we are committed to seeking candidates who possess and demonstrate a profound interest in furthering our DE&I goals.

Responsibilities

• Manage day-to-day client, team and media correspondence for corp-sumer communications programs that drive relevance, recognition and perception change on behalf of national brands.
• Execute strategic media relations plans, targeting the right outlets to reach the right audiences.
• Creatively drive story ideas, working closely with journalists to shape coverage. Mine the competitive landscape and use data – like Search trends – to optimize storytelling relevance.
• Uncover trends and opportunities to inject clients into the news cycles and recommend surround-sound PR tactics – like SMTs, paid editorial, affiliate programs, product sampling and reviews, creative content creation, influencer partnerships, mediagenic studies and more – to help clients achieve their goals.
• Write and edit salient pitches and messaging, strategic communications plans, digestible memos, top-line research takeaways and thoughtful media materials.
• Support thought leadership and industry recognition efforts including research, planning and award and speaker panel submissions. 
• Support corporate announcements, community relations and DE&I programs to help clients demonstrate their purpose and impact in the communities they serve.
• Monitor and measure impact; translate public relations programs into thoughtful learnings and campaign reports.

Qualifications

• 3-4 years of experience in a communications-focused role with an emphasis on communications and public relations work.
• Passion for media relations, including developing relationships with reporters to understand their needs and find clever ways to insert clients into their editorial agendas.
• Proven success working with national media, and a demonstrated hands-on media approach is required. This includes understanding the inner workings of embargoes, exclusives, booking talent on morning shows, publisher deadlines and editorial planning process and more.
• Journalism expertise with excellent writing capabilities. Ability to seamlessly transition between styles of writing, including creative writing, salient and persuasive messaging, editorial-style writing, thought leadership and technical writing.
• Fueled by curiosity; enjoys keeping a finger on the pulse of the news agenda, social media and cultural trends, and platform developments.
• Ability to develop thoughtful, client-ready communications materials that apply creative tactics and use a variety of communication channels.
• Self-starting proactive, problem solver with attention to detail and critical eye.
• Collaborative and inclusive team member with a learning mindset. 

About FleishmanHillard

We’re more motivated by what we can give than what we receive, with a longstanding worldwide service commitment to support social inclusion in the communities in which we work and live. We specialize in public relations, reputation management, public affairs, brand marketing, digital strategy, social engagement and content strategy. FleishmanHillard was named 2021 PRovoke Global Agency of the Year; 2021 ICCO Network of the Year; 2021 Campaign Global PR Agency of the Year; 2022-2023 PRWeek U.S. Agency of the Year and Outstanding Extra-Large Agency of the Year; 2021 PRovoke APAC Consultancy of the Year; 2021 PRWeek UK Large Consultancy of the Year; Human Rights Campaign Best Places to Work for LGBTQ Equality 2018-2022; and to Seramount’s (formerly Working Mother Media) “Top Companies for Executive Women” list 2010-2022. FleishmanHillard is part of Omnicom Public Relations Group, and has 75 offices in more than 30 countries, plus affiliates in 45 countries. 

FleishmanHillard offers a hybrid work model and seeks employees who are comfortable working in the office for a portion of their workweek. We value the collaboration and camaraderie that in-person interactions provide, but also understand the importance of flexibility and balance in our employees' lives. As such, we are open to discuss various work arrangements that accommodate individual needs and circumstances, including flexible scheduling and alternative work arrangements. Our goal is to foster a productive and inclusive work environment where all employees can thrive, both in and out of the office.

FleishmanHillard is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sex stereotyping, pregnancy (which includes pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), gender, gender identity, gender expression, national origin, age, mental or physical disability, ancestry, medical condition, marital status, military or veteran status, alienage, citizenship status, sexual orientation, genetic information, or any other protected class under federal, state or local laws. Please do not contact the office directly to apply – only resumes submitted through this website will be considered. If you need assistance reviewing career opportunities or completing an application, please email our careers team or call 314-982-1700 and ask to be connected to Talent Development.

The anticipated salary range for this position is $54,500 - 70,000.

Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications and geography. A range of medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available.

Salary : $54,500 - $70,000