Demo

Director – Non-Traditional Development

Five Guys logo
Alexandria, VA Full Time
POSTED ON 12/8/2025
AVAILABLE BEFORE 2/8/2026

This position will be Five Guys’ first Director - Non-Traditional Development. Reporting directly to the Chief Development Officer, this individual will be responsible for growing the total net unit count of Non-Traditional locations for FIVE GUYS via collaboration with existing franchisees and recruitment of new top-tier franchisees.

This Director will be expected to create opportunities for growth through innovative, strategic thinking and strong business relationships. They will have direct accountability for targeted prospecting, lead generation, follow-up, franchisee candidate qualification, consultative selling protocols, negotiating in the best interest of the company, and managing the development agreement process.

This position will sit remotely in the contiguous United States with the expectation for 25% travel for Industry conferences, internal meetings in the Alexandria, VA Global Support Center, and relationship building opportunities with franchisees in the field.

Essential Duties and Responsibilities:
• Analyze and evaluate existing Non-Traditional development processes, systems, and workflows to identify areas for improvement and optimization to enable rapid growth and cross-department collaboration.
• Play “quarterback” in a team environment to facilitate non-traditional growth by integrating the Non-Traditional business into existing systems, processes, and culture.
• Develop and maintain growth strategies for FIVE GUYS in Non-Traditional venues (airports, travel plazas, universities, military bases, etc.).
• Navigate the full development process, including FDD requirements, documentation, timelines, and stakeholder coordination.
• Source, qualify, and advance franchisee candidates using established metrics and benchmarks; driving deals from initial sourcing through execution of development agreements in a timely and efficient manner.
• Collaborate with Market Planning, Real Estate, and Operations to execute venue-specific strategies and flexible brand footprints.
• Implement targeted recruitment strategies for existing and new franchisees.
• Maintain alignment on service models and proactively engage stakeholders to secure new development commitments.

Qualifications Guidelines:
• Highly skilled with Non-Traditional, B2B Sales in a QSR environment
• Extensive knowledge of the competitive bidding process and developing Request for Proposals (RFPs)
• Ability to cultivate large national partnerships and oversee implementation strategies for successful programs
• Demonstrated ability with enterprise relationship management
• Strong ability to collaborate cross-functionally with both internal and external stakeholders
• Deep knowledge of Financial Disclosure Document Process
• Excellent Project and Program Management skills

Education/Experience:
• 4-year Degree required in Business, Marketing, or related discipline
• 3 years of experience in food service Franchise Sales in the Non-Traditional industry
• Prior experience working with large food service providers/concessionaires for brand selection preferred

Language Ability:
The successful candidate/employee will be required to provide clarity via excellent written and verbal communication skills

Math Ability:
This position requires above average business math skills.

Reasoning Ability:
Strong fact-based communication skills with an ability to present complex data and problems in a concise, simplified, and effective manner to large audiences (internal and external)

Computer Skills:
Strong knowledge of CRM platforms, highly proficient in PowerPoint, Excel, and other relevant Microsoft Office tools. Internet savvy including the use of AI, working knowledge of geospatial data, real estate platforms, and deal tracking software.

Supervisory Responsibilities:
This position requires no supervisory responsibilities

Physical Demands:
This position may require long hours of sitting using office equipment and computers. This position will sit remotely in the contiguous united states with the expectation for >25% travel for Industry conferences, internal meetings in the Alexandria Global Support Offices

Salary.com Estimation for Director – Non-Traditional Development in Alexandria, VA
$104,580 to $138,505
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