Demo

Area Retail Manager

First Bank
Southern Pines, NC Full Time
POSTED ON 1/21/2026 CLOSED ON 3/3/2026

What are the responsibilities and job description for the Area Retail Manager position at First Bank?

SUMMARY:

The position of Area Retail Manager is responsible for supporting the Retail Market Manager; ensures that branch operational activities run smoothly, efficiently and provides direct support for all retail branch managers. This role is responsible for providing leadership, coaching/mentoring to retail branch staff; assist in raising brand awareness and help drive business into First Bank Markets. Acts as a first line of defense in the identification of risk.

ESSENTIAL FUNCTIONS:

  • Identify, develop and retain talent aligned with current and future workforce needs.
  • Support career growth and enhancing skills aligned with First Bank’s Leadership Development model.
  • Engage in regular discussions; provide support, direction and formative feedback for employee’s growth and development to include meeting objectives for annual reviews.
  • Communicates and drives First Banks Mission and Vision.
  • Support and creates collaborative relationships with other lines of business partners.
  • Cleary define and communicate individual and Branch performance goals – supporting branch sales expectations and growth, focusing on growth and areas of need.
  • Achieves sales results that align with the needs of the community and ultimately supports the organizational commitment to diverse lending.
  • Act as a direct bump up for customer situations that are not able to be rectified in the branch.
  • Facilitates regular team meetings that drive focus on sales and service growth by incorporating skill building activities and bringing in bank partners to share products and success stories.
  • Maintain confidentiality of all employee records and information.
  • Responsible for branches achievement in Service Excellence standards.
  • Ensures optimum employee and customer experience
  • Adheres to and ensures training of policies, procedures and regulatory requirements in a mandatory time frame.
  • Works closely with branch staff to limit controllable operating losses.
  • Manages credit, operational, reputational, regulatory and legal risks related to personal interactions, customer transactions and financial exposure.
  • Completes annual compliance courses.
  • Adheres specifically to all corporate policies and procedures. Also adheres to Federal and State regulations and laws; including, the Bank Secrecy Act and the Anti-Money Laundering Act.
  • Adheres to all levels of our Service Excellence standards.
  • Performs other duties as required.
GENERAL QUALIFICATIONS:

Knowledge & Experience
: These specifications are general guidelines based on the minimum experience normally considered essential to the satisfactory performance of this position. Individual abilities may result in some deviation from these guidelines.

  • Associate’s degree or higher; or the equivalent combination of education and experience. Work related experience should consist of duties in a business environment. Educational experience, through in-house training sessions, formal school or financial industry related curriculum, should be business or financial industry related.
  • Educational experience, through in-house training sessions, formal school or financial industry related curriculum, should be business or financial industry related.
  • Intermediate knowledge of Bank operations, products and services; related state and federal laws and regulations, and other Bank operational policies and procedures.
  • Excellent organizational and time management skills – ability to work with minimal supervision.
  • Intermediate skills in computer terminal and personal computer operation; mainframe computer system; word processing, spreadsheet and specialty software programs.
  • Exceptional verbal, written and interpersonal communication skills with the ability to apply common sense to carry out instructions and instruct personnel.

Physical Demands/Work Environment:
Vision, hearing, speech, dexterity, visual concentration. A valid driver’s license is required. Must have the ability to stand, walk, sit and use hands and fingers. Must have the ability to work the hours and days required to complete the essential functions of the position, as scheduled. The environment is a professional office with standard office equipment.

Cognitive Requirements:
Learning, thinking, concentration, ability to exercise self-control, ability to work in a customer relations’ environment. Must be able to pay close attention to detail and be able to work as a member of a team. Must have the ability to interact effectively with co-workers and customers, and exercise self-control and diplomacy in customer and employee relations’ situations. Must have the ability to exercise discretion as well as appropriate judgments when necessary.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Salary.com Estimation for Area Retail Manager in Southern Pines, NC
$63,283 to $90,281
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